Vivo's Powerful Selfie-Shooter, the V7+, Arrives Across Asia

A stylish and cutting-edge smartphone that meets the lifestyle needs of young people

BEIJING, Sept. 20, 2017 /PRNewswire/ -- Vivo, a young leading global smartphone brand, today celebrated the launch of its latest product, V7+, across Asia following its successful debut in India on 7 September 2017. Designed with young people and young professionals in mind, it features industry's first 24MP front facing camera with LED flash, together with a FullView™ Display. The V7+ is Vivo's latest example of its commitment to empowering users with self-expression and captures memories through cutting edge technologies.

"Building on our enormous success in China, we are excited to introduce the V7+ to consumers in Asia who are looking for products that truly express who they are socially and professionally," said Alex Feng, Senior Vice President of Vivo. "Our understanding of the Asian consumers has been crucial to Vivo's success to date. We are confident that we are on the right trajectory towards realizing our ambition of bringing high-quality and cutting-edge products and technology to inspire and empower more consumers globally."

Since its first entry into the international markets in 2014, Vivo has dedicated itself to understanding the needs of consumers through in-depth research with the aim of bringing to market innovative and stylish products that meet their lifestyle and needs. The Vivo V7+ 24MP front-facing camera and the FullView™ Display allows the new generation consumers, who are media savvy and self-expressive, to take clearer selfie and perfect shots, truly expressing themselves and capturing important memories, in every angle, anytime, anywhere. Consumers in Philippines will be able to purchase the V7+ starting 20 September, followed by other SEA markets. Respective retail price is to be announced upon availability in local markets.

As a brand that embodies youthful energy, joy and innovation as its brand attributes, Vivo became the official smartphone sponsor of the 2018 and 2022 FIFA World Cup™, continuing efforts to bring vivid and inspiring experiences to connect young people around the world through sports. In 2015, Vivo was the title sponsor of the Indian Premier League (IPL). In 2016, Vivo started a strategic partnership with NBA China as its Official Mobile Handset Sponsor, inviting NBA superstar Stephen Curry to become the product ambassador for Vivo's flagship Xplay6.

Vivo currently has 20,000 dedicated R&D personnel and 3,000 engineers in seven R&D centers worldwide, including two in the United States (Silicon Valley and San Diego), as well as five in China (Shenzhen, Dongguan, Nanjing, Hangzhou and Beijing).

According to Gartner's latest research, Vivo ranked 5th in global smartphone sales in 2Q 2017 in terms of volume with 6.6% market share.

To learn more about the Vivo V7+ and Vivo's other industry-leading technologies, visit: http://www.vivoglobal.com/product.html

About Vivo

Vivo, a young leading global smartphone brand founded in 2009, develops dynamic and stylish smartphone products with innovative camera capabilities and high-quality sound for our confident and expressive consumers, enabling them to grasp all of life's beautiful moments, expressing themselves and sharing joy with others. Vivo is dedicated to the pursuit of perfection and continuously creating surprises for users through constant innovation. We were the first brand to launch a smartphone with a dedicated Hi-Fi chip, a delivering premium audio experience for consumers. As the official sponsor of the 2018 FIFA World Cup, Vivo believes in the importance of encouraging young people to embrace self-expression and an energetic lifestyle and will continue to pursue meaningful partnerships with key brands and partners ranging from lifestyle, sports and more, with the purpose of bringing unique experiences that are exclusive to Vivo users.

Vivo has quickly expanded into markets in South East Asia and is currently present in Bangladesh, Cambodia, India, Indonesia, Laos, Malaysia, Myanmar, Pakistan, Philippines, Thailand and Vietnam.

Vivo is ranked 5th on the IDG list of "2016-2017 Leading Global Smartphone Brands".

More information about our innovative smartphones can be found at www.Vivo.com/en

SOURCE Vivo