Von Maur Department Store to Open Third DRY GOODS Location in Illinois

DAVENPORT, Iowa, April 23, 2012 /PRNewswire/ -- Von Maur Inc. announced today its plans to expand its women's specialty store chain, DRY GOODS, by opening a 4,500 square foot store at Orland Square Mall in Orland Park, Ill. The store will be the specialty store chain's third location in the Greater Chicagoland area and the seventh DRY GOODS store overall.

Known for offering the latest in contemporary women's clothing and accessories, the store, which is slated to open in Fall 2012, will feature products from leading brands such as Free People, Hudson, Jessica Simpson, Joe's Jeans and Silver, among others, and offer an interest free credit card for its customers. Located on the second level of the mall's Northwest wing, the DRY GOODS store's decor will feature the chain's vintage, turn-of-the-century aesthetic.

Today's announcement continues the family-owned company's strategic growth plan for the specialty chain, targeting select markets in which Von Maur has yet to establish a presence. By establishing smaller, specialty locations capable of reaching a wider customer base in previously untapped markets, DRY GOODS serves as a complementing growth vehicle to further establish the Company's Midwestern roots. In addition to the five Midwestern DRY GOODS locations currently open, the specialty chain announced plans to open its first Minnesota location in Roseville, Minn., in May 2012.   

"The success and volume of business at our current Chicagoland locations has been tremendous, leaving us confident that our newest location in Orland Park will yield similar results," said Jim von Maur, president of Von Maur. "With Orland Square Mall's prominent demographic of female shoppers, coupled with our exciting mix of contemporary fashion and quality service, DRY GOODS will undoubtedly be well received by shoppers."

Von Maur opened the first DRY GOODS in October 2010 in Aurora, Ill. The name and design of the specialty store were inspired by Von Maur's heritage as a dry goods store, dating back to 1872 in downtown Davenport, Iowa. While future locations will be primarily concentrated in Midwest-based shopping centers, Von Maur's goal is to expand DRY GOODS beyond the Midwest as part of a national expansion initiative.

For additional information or employment interest, visit www.drygoodsusa.com.

About Von Maur
Von Maur was founded nearly 140 years ago in downtown Davenport, Iowa. The company currently operates 27 stores in 11 states with the most recent store opening in Alpharetta, Ga. The Company also runs a successful online business at vonmaur.com. Von Maur is known for its outstanding customer service experience and customer amenities, including an interest-free charge card, liberal return policy and free gift wrapping and shipping services. The Company also offers its associates above-market wages, excellent benefits and a positive, professional work environment. At Von Maur, customers find a great selection of merchandise including first-in-the-market fashions and a wide selection of brands such as: Coach, Kate Spade, UGG Australia, Michael Kors, Free People, Not Your Daughters Jeans, Eileen Fisher, Hugo Boss, Tommy Bahama and Polo Ralph Lauren. For more information, please visit www.vonmaur.com.

MEDIA CONTACT:
Amy Davis
563-388-2210
[email protected]

SOURCE Von Maur Department Store