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      • People & Culture

      Vpype Introduces Live, Interactive Video Broadcaster for Facebook Pages

      Application enables users to shoot, send, share and store interactive video with friends and fans


      News provided by

      Vpype

      Mar 15, 2010, 01:44 ET

      Share this article

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      LONDON, March 15 /PRNewswire/ -- Vpype, a social video company, has today launched the Vpype Live Broadcaster for Facebook at the Social Media World Forum. Vpype Live Broadcaster enables all 400+ million Facebook members to create and share live, interactive video content through an easy-to-use broadcast application.  

      Vpype Live Broadcaster is a unique platform that allows Facebook members to create scheduled or unscheduled interactive live shows, send video notes, store completed broadcasts and share videos.  What's more, the application's interactive platform allows participants to chat with the broadcaster in real-time and produces a visual transcript, while displaying their Facebook picture and name.  

      Those with Facebook fan pages can utilize Vpype Live Broadcaster to offer more dynamic and personal experiences, improving and revitalizing fan interaction.  This is the next step in social video on Facebook and a move away from the static process of posting comments on pre-recorded video.

      "Social video is currently on a steep upward curve, and with this launch we are making live, interactive visual communication affordable and accessible to anyone," said Shoieb Yunus, CEO, Vpype.  "By enabling Facebook users to broadcast live video content to an ever growing community – and by facilitating audience participation and video archiving – businesses, bloggers, marketers and individuals everywhere can move beyond the static 'shoot and comment' approach and adopt a more dynamic method of fan interaction."

      Designed specifically as a Facebook application, Vpype Live Broadcaster requires no software downloads or specialist equipment – enabling users to begin real-time video broadcasting with just a webcam and microphone.  Features of the application include:

      • Live chat facility alongside each video for audience participation
      • Easy to view chat history and embeddable video player
      • Built in viral marketing tools to promote broadcasts through Facebook and Twitter
      • The creation of a dedicated 'video' tab to store recordings on user profiles and fan pages
      • Secure platform with ongoing monitoring for potential internet abuse

      "Vpype has opened up the social web to live social video, helping to cultivate the emerging live broadcast marketplace and improve the quality of online interactions," continued Yunus.  "The Vpype Live Broadcaster application demonstrates the future of online interactions, with live social video set to become the most powerful source of social media communication."

      The Vpype Live Broadcaster has already attracted an international array of early adopters including businesses, bloggers, brands and public personalities. Vpype is committed to innovating in social video, and will continue to refine Live Broadcaster to meet the needs of its diverse user base. To start using the application, visit: http://apps.facebook.com/vpypebroadcaster

      Vpype is also hosting a meetup in London to coincide with the Social Media World Forum at Olympia, where key speakers will discuss the evolution of social video and the Vpype Broadcaster will be demoed.  Austin Vernon, Production Director at London-based digital advertising and marketing agency Bright Giant (http://www.brightgiant.com/), will also be sharing his thoughts on the application and the benefits of interactive video technology for marketers and his particular industry.   For further details, and to register your interest, visit: http://www.meetup.com/London-Social-Video/

      About Vpype

      Vpype is a social video company committed to helping people tell their story to the world. Based in Milpitas, California, the company was founded in 2009 by entrepreneurs with expertise in video technology, consumer and enterprise software as well as broadcasting and entertainment.

      For more information, visit: http://www.facebook.com/vpype or http://www.twitter.com/vpype

      Media contacts

      Ben Roberts or Richard Scarlett

      Johnson King

      020 7401 7968

      [email protected]



      SOURCE Vpype

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