SALT LAKE CITY, June 17, 2013 /PRNewswire/ -- Wall Street Communications today announced that it has been retained to provide PR counsel for Nexidia's Media and Entertainment business unit, which develops and licenses unique dialogue analysis products and technologies that enable content producers, owners, and consumers to get more from their audio and video media. Wall Street Communications will provide global public and media relations services designed to expand Nexidia's brand recognition, market share, and thought leadership.
"Wall Street Communications has a great sense of our market and is uniquely positioned to help us raise the industry's awareness of our innovative products," said Drew Lanham, senior vice president and general manager of Nexidia's Media and Entertainment division.
Nexidia's powerful dialogue search technology helps people find the right clip within massive media libraries, independent of metadata, while its QC products help to ensure the integrity and alignment of closed captions and languages throughout various production workflows. Together they help customers gain new insights, boost their competitive advantage, and monetize large volumes of assets from the entertainment, sports, news, education, corporate, government, financial, house of worship, and nonprofit realms.
"As media libraries become ever larger, the ability to search, find, and monetize assets quickly will be critical to success," said Susan Warren, president of Wall Street Communications. "We'll use our expertise to help Nexidia maintain its position as the go-to company for dialogue search and caption, language, and voice description verification."
Wall Street Communications offers business-to-business marketing communications services to technology companies in the broadcast industry and related fields. With fundamental operating principles of accuracy, creativity, and integrity, the agency has a unique range of experience in promoting products and technologies used in thousands of TV and video facilities worldwide. In business since 1996, Wall Street Communications maintains corporate headquarters in Salt Lake City and satellite offices throughout North America and Europe. Learn more about Wall Street Communications at www.wallstcom.com.
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SOURCE Wall Street Communications