Washingtonian Magazine's "Best Food Truck" Peruvian Brothers Debuts New Avocados From Peru Dish On The National Mall In Washington, D.C.


Jul 02, 2015, 08:00 ET from Avocados from Peru

WASHINGTON, July 2, 2015 /PRNewswire/ -- Fan-favorites, the Peruvian Brothers, Giuseppe and Mario Lanzone, were selected as one of three exclusive vendors on the National Mall to serve authentic, traditional food and drink at the 49th Annual Smithsonian Folklife Festival, which features the rich culture of Peru. Their menu highlights some of the "comida criolla" favorites that have launched the Peruvian Brothers onto the national stage.

In celebration of this monumental week for the Peruvian community, Avocados from Peru (AFP) co-sponsored the opening reception of the Folklife Festival and partnered with Peruvian Brothers to showcase the quality and rich taste of Avocados from Peru. Peruvian Brothers developed an exclusive recipe for the event, Peruvian Avocado and Quinoa Salad, a light and healthy vegan meal that will be served to thousands of people every day. 

Peruvian Brothers recently took home Washingtonian Magazine's award for Best Food Truck in 2015 and look to translate their recent successes into a brick and mortar space in the Washington metro area later this year.

As a two time Olympic athlete in competitive rowing, Giuseppe is the driving force on the business side to match his brother Mario's prowess in the kitchen. The brothers were born and raised off the coast of Lima, Peru in a close-knit community of "La Punta" where family and the ocean reigned. The flavors that dominated their childhood such as triple sandwiches with fresh avocados, tomato and egg now grace the daily menu for the food truck. Their combinations have been an uncontested success.

"Over the past two years of operation, we have been committed to developing versatile recipes that are delicious, but also healthy, sourced sustainably and representative of our culture, our country and our home," says Giuseppe. "Partnering with Avocados from Peru has created another direct link in our Peruvian farm-to-table cuisine. We're proud to share with our customers that each bite is a full mouthful of Peru."

To further promote AFP, AFP has wrapped the Peruvian Brothers' trucks with beautiful imagery of Macchu Pichu in Peru, fresh, ripe avocados and the eye-catching AFP logo. Several D.C. city buses are also wrapped in similar artwork and feature the Giant Food's supermarket logo.

"We are always looking for new and impactful ways to remind consumers that Avocados from Peru are a superfood containing nearly 20 important vitamins and minerals," explained Xavier Equihua, President and Chief Executive Officer, Peruvian Avocado Commission. "Peruvian food has always included avocados, even before the Incas. Archaeologists have discovered ancient remains of avocado pits buried with mummies dating back as far back as 750 B.C. This summer, over 10,000 Avocados from Peru will make their way to satisfied customers on the National Mall."

During the Festival, Peruvian Brothers and AFP will launch social media campaigns that encourage followers to visit the Peruvian Brothers on the Mall and offer unique opportunities to win prizes and join the conversation celebrating Peruvian cuisine and culture.

The Smithsonian Folklife Festival runs through July 5, 2015. The Festival will take place between Third and Fourth streets, just north of the National Museum of the American Indian. Peruvian Brothers tent is located at the corner of Jefferson Drive and 4th Street, SW beside the American Indian Museum.

To sample their authentic Peruvian fare from the food trucks, follow the Peruvian Brothers truck via @PeruBrothers on Twitter and Peruvian Brothers on Facebook. For more information on Peruvian Brothers, please visit www.peruvianbrothers.com or email info@peruvianbrothers.com.

For more information about the AFP please visit www.avocadosfromperu.com or email info@avocadosfromperu.com 

Photo - http://photos.prnewswire.com/prnh/20150701/227645


SOURCE Avocados from Peru