Watchdog of Substance Addiction Recovery Industry Selects Insider Media Management as Public Relations Agency

BOCA RATON, Fla., March 2, 2015 /PRNewswire/ -- The Florida Association of Recovery Residences (www.farronline.org), an organization that evaluates and monitors the quality of care in the rapidly growing field of addiction recovery residences throughout the state of Florida, has selected Insider Media Management (www.insidermediamanagement.com) to execute a state-wide public relations campaign. 

The FARR team has developed a certification process that identifies and highlights recovery residences that are practicing properly and ethically; as measured against a set of national standards and ethical practices. While FARR has gained traction in creating an environment of accountability, their success relies on public awareness of the standard in practice they've established and support from elected officials – that's where Insider Media Management comes in. 

"With public opinion being our organization and industry's biggest obstacle, IMM has given us a way to educate people to know the difference between the good and bad guys of the recovery residence industry" says FARR President, John Lehman.

"The negative general perception of this industry is unfair and inaccurate" says Insider Media Management president J.P. Hervis. He adds "we will drive a brand awareness campaign that focuses on the positive and needed work by FARR and share the many positive human interest stories of those helped by FARR certified recovery residences.

Before assuming his role as organization president, John Lehman has served as a FARR certification inspector, outreach chair and a liaison to the National Alliance for Recovery Residences (NARR). "We believe that all people have the right to recover in an atmosphere that meets their special needs as well as their basic needs for safety, dignity and respect," says Lehman. 

Over the last two years, he has helped to develop the organizational infrastructure and continues to support initiatives to enhance the rights of residents who seek to enjoy alcohol-drug free housing that is safe, clean, and peer supportive.

"As journalists, we look forward to finding and sharing the stories that highlight the need of an organization like FARR in an industry and state that is experiencing significant growth" says Hervis.

Insider Media Management is a full service communications firm owned and run by award-winning news journalists.

Media Contact: J.P. Hervis
Insider Media Management
[email protected]
561-995-6560

SOURCE Insider Media Management

Related Links

http://www.insidermediamanagement.com