DETROIT, June 6, 2017 /PRNewswire/ -- Waymark, an art and technology company that builds smart marketing tools, today announced that it will be showcasing the world's first fully automated video ad creation tool "Movement" as it competes as one of 12 participants at Google Demo Day on June 8, 2017.
Waymark was chosen to represent Detroit at the Silicon Valley event after winning a pitch competition held in March, 2017 at Grand Circus Detroit.
"Google Demo Day is the perfect opportunity for startups to gain national attention from the world's leading investors and business mentors," said Damien Rocchi, CEO of Grand Circus, which partnered with Google to produce the Detroit Demo Day in March. "Waymark was hand-selected by Google because of their disruptive technology, proven traction and market growth potential."
Previously, Waymark built a system that uses only a business phone number to produce fully personalized, machine-generated Facebook ads in a matter of seconds - allowing business owners to be the executive producers of their own marketing campaigns. On June 8, Waymark will extend the same breakthrough technologies to the world of video ad creation.
"As digital advertising continue to evolve, video becomes an absolute necessity for companies competing for attention," said Nathan Labenz, CEO of Waymark. "The excessive cost and ad specialized skills required for high quality video production and editing is beyond the means of almost all small and mid-sized business - we estimate only 2% of US businesses have the appropriate skills and budget for video production. Our new product, Movement, enables business owners and marketers to overcome these obstacles with an easy-to-use, automated service and affordable pricing."
Waymark's "Movement" platform scours the web for relevant business images, content, and customer reviews to instantly create and launch beautiful, effective advertisements. Advertisements are easily editable and users can choose from multiple machine-generated designs or build their own with custom layouts, titles, descriptions, testimonials and text. The end product is ready in about 10 seconds.
Startups from past Google Demo Days have raised a millions from investors in attendance, and eight have been acquired since the first event in 2014. More than 50 investment firms will be represented at Google Demo Day 2017, and judges include Steve Case, Chairman, Revolution and Case Foundation, Di-Ann Eisnor, Director of Growth at Waze, and Bedy Yang, Managing Partner at 500 Startups.
For more information on Waymark, visit https://waymark.com/.
Waymark builds easy-to-use tools for creating and managing digital advertising, empowering business owners and marketers as Executive Producers of their own marketing campaigns. Driven by the belief that businesses must leverage the latest digital marketing opportunities to thrive, Waymark has simplified and streamlined digital advertising for business owners who don't have the time to become digital marketing experts. Waymark is headquartered in Detroit, Michigan, and is online at waymark.com
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