WealthEngine and Tessitura Network Announce Enhanced Integration to Deliver Powerful Fundraising Solutions
BETHESDA, Md., Aug. 17, 2015 /PRNewswire/ -- WealthEngine (WE), the leading provider of predictive marketing analytics and audience development services, is pleased to announce its enhanced integration with Tessitura Network. Built upon an existing relationship, WealthEngine and Tessitura collaborated to build a new integration to WealthEngine's FindWealth8 platform, empowering arts, cultural and entertainment organizations around the globe to operate more efficiently by offering comprehensive donor and prospect insights and fundraising solutions specifically for their business needs.
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"For more than 14 years, Tessitura has supported nonprofits to raise more money and integrate new fundraising and technology solutions into their organizational strategies," stated Jack Rubin, president, Tessitura Network. "We have always implemented a user-driven approach that is unique in the industry and ensures that we are in touch with the best possible product for our member organizations. Being able to access WealthEngine's powerful wealth intelligence directly through our database will provide a more comprehensive and actionable approach to drive donor acquisition and retention."
The integration between Tessitura Network with WE's world-class wealth intelligence platform brings Tessitura Network users direct access to more than 50 WE data elements and proprietary wealth scores and ratings – giving users what they need to raise their fundraising efforts to the next level.
WealthEngine and Tessitura Network will continue to embark on joint marketing activities, targeting mutual clients with a need to leverage powerful donor intelligence, database management, and marketing programs.
"WealthEngine's proprietary wealth and P2G (Propensity to Give) scores are an critical complement to Tessitura Network's platform as a way to fill a market need to integrate in-depth donor intelligence with wealth insight," said JB Rauch, Vice President of Strategic Alliances & Channels at WealthEngine. "Our insights empower nonprofits to access powerful insights and target, segment, and engage their best donors."
For more information on WealthEngine's wealth intelligence solutions, visit WealthEngine or contact JB Rauch, VP, Strategic Alliances and Channels at 240.786.3493 or email [email protected]. For more information about the Tessitura Network, please visit tessituranetwork.com, the Tessitura Innovator Series YouTube channel, or contact Marketing Communications Specialist, Lindsay Terchin at [email protected].
About WealthEngine
WealthEngine™, Inc. is the leading provider of predictive marketing analytics, audience development and wealth intelligence services to nonprofit organizations, financial services, and luxury brands. Recently named a Cool Vendor in Data-Driven Marketing by Gartner, marketers and fundraisers use WealthEngine's comprehensive insights to understand what drives consumer decisions and when best to engage them. Headquartered in Bethesda, MD, WealthEngine serves both the United States and the United Kingdom. For more information, please visit http://www.wealthengine.com
About Tessitura Network Tessitura Network serves the arts, cultural and entertainment sectors by providing innovative solutions for CRM, ticketing and fundraising transactions, memberships, web/mobile transactions, business intelligence and more within a unified system. Organizations of all sizes are empowered to use Tessitura in a way that best suits their needs – either "out of the box" or as a platform for innovation. The services are either deployed via the Tessitura hosted cloud or in-house. The Global Network team is available 24/7 for unlimited support for users in Australia, Canada, Denmark, Ireland, New Zealand, Sweden, the United Kingdom and the United States.
Press Contacts
Robin Bectel, Allison+Partners | 703.244.2242 | [email protected]
Jackie S. Graziano, WealthEngine | 240.483.4912 | [email protected]
SOURCE WealthEngine
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