BETHESDA, Md., April 26, 2016 /PRNewswire/ -- WealthEngine (WE), the leading provider of predictive marketing, analytics and audience development services, is pleased to announce its partnership with the Ellucian Ethos Platform™. As part of Ellucian's efforts to provide higher education institutions with enhanced capabilities, WealthEngine's comprehensive donor and prospect insights will be accessible from within the Ellucian Ethos Platform, further enhancing an organization's ability to find and engage with the ideal donor.
The Ellucian Ethos Platform provides a data transport mechanism for out-of-the-box integration of in-house and 3rd party software applications. Overtime, the integration will provide Ellucian users with direct access to WealthEngine's rich insights and scores on wealth, capacity to give and affinity across 300MM individual profiles and 122MM households in the U.S. – giving them what they need to optimize and streamline their fundraising initiatives.
WealthEngine is proud to call over 600 colleges and universities successful clients which includes over 200 Ellucian customers. WE has been the leader in higher education fundraising for over fifteen years.
"WealthEngine's proprietary wealth screening services, gift capacity and Propensity to Give scores are a critical component providing on-demand integrated in-depth donor intelligence with wealth insight from within Ellucian applications," said Mark Logan, CEO at WealthEngine. "Our insights empower higher education fundraising teams to access powerful insights and target, segment, and engage their best donors to increase fundraising initiatives critical to meet the needs of today's educators."
WealthEngine™, Inc. is the leading provider of predictive marketing analytics, audience development and wealth intelligence services to nonprofit organizations, financial services, and luxury brands. Recently named a Cool Vendor in Data-Driven Marketing by Gartner, marketers and fundraisers use WealthEngine's comprehensive insights to understand what drives consumer decisions and when best to engage them. Headquartered in Bethesda, MD, WealthEngine serves both the United States and the United Kingdom. For more information, please visit http://www.wealthengine.com
Ellucian is the world's leading provider of software and services higher education institutions need to help students succeed. More than 2,400 institutions in 40 countries rely on Ellucian to help enable the mission of higher education for over 18 million students. Ellucian provides student information systems (SIS), finance and HR, recruiting, retention, analytics and advancement software solutions. With more than 1,400 institutions subscribing to Ellucian's cloud services and SaaS offerings, the company is one of the largest providers of cloud-based solutions. Ellucian also supports the higher education community with a range of professional services, such as application software implementation, training, education, and management consulting. Visit Ellucian at www.ellucian.com.
© 2009–2015 Ellucian Company L.P. and its affiliates.