Wearable Technology Products Demand Highly Accurate Biometric Technology

RALEIGH, N.C., Dec. 9, 2014 /PRNewswire/ -- Valencell, a leader in performance biometric data sensor technology, today announced it is seeing a staggering demand from its licensees for highly accurate, clinically validated biometric technology. This demand, the Company revealed, is not solely coming from fitness and health sectors, but first responders/military and gaming industries as well.

"A wearable is only as useful as the biometric data it delivers. As a result, accuracy is the ultimate driver in long-term mass consumer adoption of wearable products," said Dr. Steven LeBoeuf, president of Valencell. "We have invested years of research and development into our PerformTek biometric sensor technology – the only clinically validated optomechanical sensor technology that has been proven to deliver highly accurate, continuous heart rate monitoring and other key metrics vital to tracking performance."

In 2014, Valencell saw a staggering demand for its PerformTek biometric technology, with a 300% increase in licensing partners Additionally, the Company has expanded into the gaming and first responder/military markets, where highly accurate biometric data is also in high demand.

"The wearable industry is approaching a turning point. With more and more new products being introduced in a variety of form factors, consumers are left with many choices and limited information about what works best," said Michael Dering, CEO of Valencell. "Over time, we predict the products that provide the most accurate, comprehensive data will be the wearables that consumers will choose."

According to a recent Nielson Connected Life report that explored the appeal of wearable technology, 70% of respondents noted that accuracy was a preferred feature of their wearable product.

Market leaders such as Intel, LG, and Jabra have partnered with Valencell to license PerformTek biometric technology for their wearable products.

"The Valencell PerformTek biometric technology was critical to the development of our Sport Pulse™ Wireless Earbuds, designed to advance and take fitness performance training to the next level," said Darcy Clarkson, Senior Vice President at Jabra Consumer Solutions. "In order to deliver enhanced training capabilities, we needed highly accurate, clinically proven technology – which only PerformTek can deliver."

Valencell will be demonstrating its highly accurate PerformTek biometric technology at booth 74329 in the Fitness & Technology Marketplace at CES 2015 taking place in Las Vegas from January 6-9. To arrange a briefing, please contact: [email protected].

About Valencell
Founded in 2006 and headquartered in Raleigh, North Carolina, Valencell develops performance biometric sensor technology and licenses this patent-protected technology to consumer electronics manufacturers, mobile device and accessory makers, sports and fitness brands and gaming companies for integration into their products. Valencell's PerformTek-powered sensors are the most accurate wearable biometric sensors that continuously measure heart rate and activity. Valencell has invested years into research and development of its PerformTek sensor technology, protected by more than 20 granted patents and independently validated by the Duke Center for Living, North Carolina State University, the Human Performance Laboratory and a fellow of the American College of Sports Medicine.

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/wearable-technology-products-demand-highly-accurate-biometric-technology-300006488.html

SOURCE Valencell