Webinar: Discover the ROI Behind Customer Experience Management Programs

Industry expert Bruce Temkin joins leading CEM vendor Medallia to discuss the top approaches companies use to quantify the impact of feedback programs

Oct 24, 2011, 07:00 ET from Medallia

PALO ALTO, Calif., Oct. 24, 2011 /PRNewswire/ -- Medallia, the global leader in SaaS Customer Experience Management (CEM) solutions, today announced a joint webinar with industry expert Bruce Temkin of the Temkin Group on the benefits of customer experience management engagement.


Wednesday, October 26, 2011, 10:00AM Pacific


Bruce Temkin, Customer Experience Expert and Managing Partner of the Temkin Group

Scott Buchanan, Marketing Director, Medallia, Inc.


The best way to win institutional and financial support for customer experience programs is to prove their business impact. However, defining the connection between feedback programs and the bottom line can be a challenge.

Register here to learn about:

  • The connection between customer loyalty and business performance
  • Three approaches that Medallia customers use to effectively measure ROI
  • Case studies that demonstrate the impact of these three approaches

About Temkin Group

The Temkin Group partners combine customer experience thought leadership with a deep understanding of the dynamics of large organizations to help senior executives accelerate their customer experience efforts. Managing partner Bruce Temkin is widely viewed as a leading expert in how large organizations build differentiation with customer experience. He has worked with hundreds of large organizations on the business strategies, operational processes, organizational structures, leadership, and culture required to create and sustain superior customer relationships. Bruce writes Customer Experience Matters, one of the most popular blogs on customer experience. During his 12 years with Forrester Research, Bruce led the company's B2B, financial services, and customer experience practices.

About Medallia

Medallia, the global leader in SaaS customer experience and enterprise feedback management, provides solutions to Global 2000 companies. More than 50,000 businesses and business units around the world use the Medallia system to track customer satisfaction. Medallia's solutions enable companies to gather, monitor, and act on feedback from customers, partners, and employees. Customers include global financial services, retail, high-tech, business-to-business, and hotel companies. The company is headquartered in Silicon Valley.

For more information about Medallia's Customer Feedback Management services or platform, visit www.medallia.com.

Media Contact:
Jasmine Teer
LEWIS Pulse PR for Medallia
+1 415 321 2348

SOURCE Medallia