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Weekly Recap: 12 Consumer Press Releases You Need to See

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PR Newswire

May 02, 2025, 06:12 ET

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A roundup of the most newsworthy consumer and retail announcements from PR Newswire this week, including Panera's Croissant Clutch, a limited-edition Uncrustables flavor and the return of Degree's Original Cool Rush Formula.

NEW YORK, May 2, 2025 /PRNewswire/ -- With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire. To help consumer/retail journalists and consumers stay on top of the week's most newsworthy and popular releases, here's a recap of some major stories from the week that shouldn't be missed.

The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download.

Continue Reading
PR Newswire Weekly Consumer Press Release Roundup, April 28-May 2, 2025.
PR Newswire Weekly Consumer Press Release Roundup, April 28-May 2, 2025.

  1. Smells Like Victory: Degree® Deodorant's Original Cool Rush Formula is Finally Back
    "This isn't just a relaunch, it's a redemption," said Chris Symmes, Head of Marketing for Degree. "Our shoppers held us accountable, and we listened. Cool Rush isn't just the top-selling scent in the deodorant category, it is a part of people's everyday routines and memories."
  2. Panera Bread Serves Up Flaky Fashion Statement With Debut of New 'Croissant Clutch' As croissant-shaped accessories take center stage on the runway this year, Panera debuts a limited-edition bag that's equal parts style and function. Unlike runway croissant clutches, the Panera Croissant Clutch is perfectly sized to fit an actual Croissant Toast Sandwich and insulated to keep it warm for a delicious meal on-the-go.
  3. New Season, New Wiiings: Announcing the Red Bull® Summer Edition 2025 White Peach
    This year's Red Bull Summer Edition offers a taste of white peach with a touch of citrus peel and floral notes – perfect for a summer's day. Packaged in vibrant magenta-colored 8.4 fl oz and 12 fl oz cans, this limited-edition offering contains the same key ingredients as Red Bull Energy Drink but with a new and different flavor.
  4. Chili's® Celebrates the '90s with TV Icon Tiffani Thiessen and New Margarita of the Month, The Radical 'Rita 
    Available at participating Chili's locations nationwide, the $6 Radical 'Rita is crafted with Lunazul® Blanco Tequila, Monin® Dragonfruit, a float of Blue Curaçao, House-Made Sour, and is garnished with a lime wedge and a collection of '90s-inspired swizzle sticks. Guests can use their swizzle sticks to transform the color of their margaritas right before their eyes as the brilliant pink and blue are swirled together to become a vibrant purple cocktail. 
  5. Better World Fragrance House by Drake Launches First-Ever Eau De Parfum, Summer Mink 
    A rich Amber Woody composition, Summer Mink opens with vibrant Italian citrus and aromatic sage, unfolds into a warm, spicy floral heart of Jasmine Sambac, and settles into a sensual base of vetiver and creamy musk. The fragrance's architectural bottle reflects its philosophy—uniting opposing elements through design: a sleek navy sphere balanced atop a sharp, rectangular base.
  6. Uncrustables® Introduces First-Ever, Limited-Edition PB&J Flavor in Brand's 30-Year History 
    Uncrustables® is making the best part of the sandwich even better with the introduction of the brand's first-ever limited-edition flavor, Smucker's Uncrustables Peanut Butter & Mixed Berry Spread Sandwiches. This delightful, new addition to the beloved lineup marks another exciting milestone for this iconic brand as it continues to earn new devoted fans with every sandwich enjoyed.
  7. Pepsi® is Back With a New Chapter of 'Thirsty for More' Featuring David Beckham
    "Thirsty For More" is Pepsi's global platform that champions the mindset of going after what you love—big or small—without second-guessing. It's about choosing to do what you find most fun and enjoyable, regardless of what others might expect.
  8. Viral 'Furfluencer' Miss Peaches Teams Up with Spirit of Gallo to Launch Lucky One Vodka Lemonade and Help Rescue Dogs in Need
    "With vodka lemonade on the rise and malt-based options losing steam, Lucky One Lemonade is our answer: a premium, spirits-based RTD that delivers on flavor, fun, and cultural relevance. Partnering with Miss Peaches brings even more heart to the brand, letting consumers enjoy summer with purpose," said Brandon Lieb, Vice President at Spirit of Gallo.
  9. Now Headlining: 7-Eleven, Inc. Teams Up with Live Nation to Bring Fans Closer to the Music at Major US Festivals 
    7-Eleven will serve as the official naming rights partner of the iconic When We Were Young Festival later this year and will bring one-of-a-kind onsite experiences at The Governors Ball and Rolling Loud. Across all three festival activations, 7-Eleven will lean into the theme of nostalgia to create immersive and social-first brand pop-ups, reminiscent of in-store experiences.
  10. Rita's Brings Viral Beverage to Life with New Cola Italian Ice Lineup 
    Rita's is embracing innovation by introducing their new Twisted Cola Blender drink, inspired by the viral social media trend that has taken the internet by storm. Rita's Twisted Cola Blender combines the bold taste of the new Cola Ice in a refreshing drink form, topped with indulgent CocoLime Cream, to offer a sweet, creamy, coconut-lime flavor twist that pairs perfectly with the Cola Ice.
  11. From the Creators of Bird Buddy Comes Wonder Blocks: A Smart Nature Observatory - Now Available for Pre-Order on Kickstarter 
    Wonder Blocks — a system of beautifully designed pollinator habitats — is paired with the Petal camera, which observes and narrates the living nature around you, transforming any yard into an intelligent, living observatory.
  12. KFC® Brings Back Fan-Favorite Chicken & Waffles and Debuts All-New Strawberry & Crème Pie Poppers
    "We believe Chicken & Waffles is an American icon. Flavorful, juicy and freshly fried secret recipe chicken, paired with sweet, golden waffles and gooey syrup—it's bold, it's delicious, and it's back on our menu just in time for Mother's Day!" said Catherine Tan-Gillespie, President, KFC U.S.

For more news like this, check out all of the latest retail-related releases from PR Newswire.

Do you have a retail press release to distribute? Sign up with PR Newswire to share your story with the audiences who matter most.

Helping Journalists Stay Up to Date on Industry News

These are just a few of the recent press releases that consumers and the media should know about. To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists.

Once they're signed up, reporters, bloggers, and freelancers have access to the following free features:

  • Customization: Users can create customized newsfeeds that will deliver relevant news right to their inbox. Newsfeed results can be targeted by keywords, industry, subject, geography, and more.
  • Photos and Videos: Thousands of multimedia assets are available to download and include in a journalist or blogger's next story.
  • Subject Matter Experts: Journalists will have access to ProfNet, a database of industry experts to connect with as sources or for quotes in their articles.
  • Related Resources: Our journalist- and blogger-focused blog, Beyond Bylines, features regular media news roundups, writing tips, upcoming events, and more.

About PR Newswire

PR Newswire is the industry's leading press release distribution partner with an unparalleled global reach of more than 440,000 newsrooms, websites, direct feeds, journalists and influencers and is available in more than 170 countries and 40 languages. From our award-winning Content Services offerings, integrated media newsroom and microsite products, Investor Relations suite of services, paid placement and social sharing tools, PR Newswire has a comprehensive catalog of solutions to solve the modern-day challenges PR and communications teams face. For 70 years, PR Newswire has been the preferred destination for brands to share their most important news stories across the world.

For questions, contact the team at [email protected].

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