Weekly Roundup: 11 Consumer Press Releases You Need to See

A roundup of the week's most newsworthy consumer and retail announcements from PR Newswire, including a new OREO from Post Malone, denim from Spanx and brands' pre-Big Game announcements.

NEW YORK, Jan. 24, 2025 /PRNewswire/ -- With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire. To help consumer/retail journalists and consumers stay on top of the week's most newsworthy and popular releases, here's a recap of some major stories from the week that shouldn't be missed.

The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download.

1. OREO and Post Malone Team Up to Bring Fans What Posty Calls "the Best OREO Ever!"
   The OREO cookies star a first-of-its-kind swirled creme combining salted caramel and shortbread flavor creme, sandwiched between an OREO chocolate cookie and a signature golden cookie for a delicious duet of flavors in every bite.
2. Get Award Season Ready with Regal's Best Picture Film Festival
   Regal announces their annual Best Picture Film Festival will take place February 21-March 2. Tickets for each of the Best Picture Oscar^®-nominated films will be $6 at participating locations with a special $5 admission price and $7 concession combo available to Regal Crown Club members.
3. PepsiCo Completes Acquisition of Siete Foods
   With Siete, PepsiCo will further expand its portfolio of products with nutritious, simple foods and ingredients and bring this popular, growing brand to new fans in even more places. 
4. Costco Teamsters Overwhelmingly Vote to Authorize Strike
   "Our members have spoken loud and clear — Costco must deliver a fair contract, or they'll be held accountable," said Teamsters General President Sean M. O'Brien. "From day one, we've told Costco that our members won't work a day past January 31 without a historic, industry-leading agreement."
5. New Year, New Way to Love Peanut Butter. M&M'S^® Ice Cream Introduces Its First Ever Peanut Butter Ice Cream Cookie Sandwich
   M&M'S Peanut Butter Ice Cream Cookie Sandwich delivers a delightful multi-texture flavor experience that combines the crunch of M&M'S Milk Chocolate Minis, the melt-in-your mouth sweetness of "home-baked" style sugar cookies and the rich, creamy goodness of 100% real peanut butter ice cream.
6. Spanx Launches First-to-Market Sculpting Denim with Revolutionary LYCRA FitSense^® Denim Technology
   A LYCRA^® fiber core is wrapped with a temperature-responsive fiber and encased in a cotton sheath to preserve the timeless look and feel of denim. Then, through an innovative heat-activation process, targeted sculpting zones are created and "locked" in place, in areas like the tummy, thighs, and butt. 
7. Uber Eats and The Home Depot Team Up to Bring On-Demand and Scheduled Delivery to Customers Nationwide
   This collaboration will make home improvement projects easier than ever, providing quick access to essential tools, supplies, and more delivered to doorsteps and job sites. Whether you're a professional contractor on a tight deadline or a DIY enthusiast tackling a weekend project, Uber Eats and The Home Depot are here to help get the job done.
8. First Lady Melania Trump Wears American Designer Adam Lippes for Inauguration Ceremony
   "The tradition of the presidential inauguration embodies the beauty of American democracy and today we had the honor to dress our first lady, Mrs. Melania Trump. Mrs. Trump's outfit was created by some of America's finest craftsmen and I take great pride in showing such work to the world," said Adam Lippes.
9. Revo and Lexus Join Forces to Launch Exclusive Eyewear Collection
   The collection offers two dynamic sport styles developed in partnership with Lexus Racing and two lifestyle designs reflecting the understated luxury Lexus is renowned for.
10. Panda Express Brings Family and Friends Together to Share the Joy of Lunar New Year
    The American Chinese trailblazer celebrates the holiday with Lunarsgiving experiences, a new short film, the return of the Good Fortune Scratcher game, and more.
11. NYX Professional Makeup Announces NYXTAPE Mixtape Co-Created with Independent Female Artists
    The beauty brand is the first to create and distribute co-owned music on TikTok, merging music creators with makeup creators—ultimately amplifying songs to NYX's global community of more than 30 million social media followers while also promoting them to TikTok's 1-billion strong global community.

For more news like this, check out all of the latest retail-related releases from PR Newswire.

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Lead-up to the Big Game

With only a few weeks left until the Big Game on Feb. 9, companies are sharing teasers for their much-anticipated commercials, gameday snack ideas, product launches and more. Here are a few releases you might have missed this week:

• Coors Light Wants You to "Chill Roll" Your Face with Its Can
• MSC Cruises Announces Drew Barrymore and Orlando Bloom will Star in Big Game Commercial
• Walton Goggins Revealed as Celebrity in GoDaddy Super Bowl Ad
• Hellmann's Teases Rom-Com Nostalgia and Epic Sandwich Order at Katz's Delicatessen for its Big Game Ad
• Food Safety Tips for Game Day

Catch up on all the gameday press releases ahead of kickoff.

Helping Journalists Stay Up to Date on Industry News

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SOURCE PR Newswire