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Wellness Pioneer and Content Innovator Partner to Reach a Wide Audience Through Digital Health

UC Berkeley School of Public Health and ConnectWell form strategic partnership to digitally package and deliver health & wellness content that is expertly-vetted, current, and science-based


News provided by

ConnectWell

Oct 02, 2017, 07:42 ET

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UC Berkeley School of Public Health and ConnectWell have announced a strategic partnership to digitize the School’s expertly-vetted health and wellness content, making it possible for millions of Americans to take advantage of articles like this one from the partnership’s extensive Health & Wellness Digital Library.
UC Berkeley School of Public Health and ConnectWell have announced a strategic partnership to digitize the School’s expertly-vetted health and wellness content, making it possible for millions of Americans to take advantage of articles like this one from the partnership’s extensive Health & Wellness Digital Library.

BERKELEY, Calif., Oct. 2, 2017 /PRNewswire/ -- UC Berkeley School of Public Health and ConnectWell announced today a strategic partnership that will digitize the School's expertly-vetted health and wellness content, making it possible for millions of Americans to take advantage of this leading resource for managing health. This relationship gives ConnectWell, an innovative provider of health and wellness content, exclusive rights to package the content from the School of Public Health's extensive Health & Wellness Publications for digital distribution through worksites, benefits providers, health plans, health systems, wellness platforms, and wearable technology companies.

While these companies all offer some type of platform to help their employees, patients, members, and customers engage in their health, many struggle to provide and integrate the breadth of validated content their users need to be effective in improving their health. This partnership merges leading health and wellness content with a consumer-oriented digital format to help health platforms deliver on the promise of improving the health of those they serve.

"Our partnership with UC Berkeley School of Public Health increases our wellness offerings by integrating the most current science-based and vetted health and wellness content from a trusted pioneer in wellness. UC Berkeley's content is comprehensive enough to cover just about any health, wellness, and disease topic," said Andrea Bloom, ConnectWell Founder and CEO. "ConnectWell's packaging of the School's leading health and wellness content into web-ready, reader-friendly articles will help participating companies bring greater focus to serving their populations."

ConnectWell works with each company through a licensing agreement to integrate the content into its unique user experience, bringing the content to entire health populations for whom it was previously unavailable.

"The clinical faculty and scientists at UC Berkeley School of Public Health have dedicated their careers to improving the health of communities. This partnership with ConnectWell extends the reach of our work by serving large communities through digital health platforms," said Stefano Bertozzi MD, PhD, dean and professor of Health Policy and Management at the UC Berkeley School of Public Health. "Now people will be able to search the content of a trusted source and take action on their health and well-being based on sound recommendations from our Health & Wellness Publications."

The strategic partnership includes ConnectWell's digitizing and packaging of the School of Public Health's Health & Wellness Publications into an expansive Health & Wellness Digital Library, and a Healthy Recipe collection based on The Wellness Kitchen by the UC Berkeley Wellness Letter. To see examples of the newly digitized content, click on the "Content Offering" tab at www.ConnectWell.biz.

"With ConnectWell, we're transforming our extensive health and wellness content so that it's available in a web-friendly format and approachable for people of all education levels. The digitized articles provide quick and easy reads with compelling visuals, and the content is tagged, so it can be directed to people based on their individual health and wellness needs," said John Swartzberg MD, professor emeritus and chair of the Editorial Board for the School's Health & Wellness Publications. "We look forward to helping people unlock their potential to reach a higher level of health and well-being through this partnership."

Companies interested in licensing the newly digitized content and collaborating with ConnectWell can learn more at www.ConnectWell.biz.

About ConnectWell

ConnectWell empowers people to be fully engaged in their health and well-being, serving as a trusted provider of current, science-based health and wellness resources that are expertly-vetted. ConnectWell's full suite of health and wellness content is designed for worksites, benefits providers, health plans, health systems, wellness platforms, and wearable technology companies committed to integrating wellness into the populations they serve.

About UC Berkeley School of Public Health and Health & Wellness Publications

For more than 70 years, the UC Berkeley School of Public Health has been a leading institution in public health education and research, contributing to the improved health and welfare of communities, the state, and the world. Notable accomplishments include vaccine development, gene discovery and identification, interventions for disease management, infectious disease training, and founding the field of health planning. The Health & Wellness Publications of the School of Public Health date back to 1984, when the Berkeley Wellness Letter was founded. It quickly became a No. 1-rated newsletter by U.S. News & World Report, Money Magazine, and the Washington Post for its "brisk," "reasoned" coverage of health issues. Health & Wellness Publications include Berkeley Wellness Letter, healthafter50, and detailed reports and white papers covering a wide range of health conditions. Publications are extensively reviewed by the Editorial Board, whose members represent scientific and academic expertise covering a broad range of disease, health, and wellness topics and all major medical specialties. Members include School of Public Health faculty, Bay Area specialists, and faculty from UC San Francisco.

MEDIA CONTACT:
Jeff Christensen
SignalWest Public Relations
+1-831-566-0275
[email protected]

SOURCE ConnectWell

Related Links

http://www.connectwell.biz

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