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White Hot Winter Season: CTV's New Series Lead the Way with Younger Audiences


News provided by

CTV

Mar 04, 2015, 11:32 ET

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– CTV delivers nine out of the Top 10 programs among the key A18-34 and A18-49 demos –
– CTV has the Top 5 new programs in the country, all landing in the Top 10 most-watched programs with all key demos –
– CTV's most recent additions THE ODD COUPLE and MARVEL'S AGENT CARTER crack Top 10 with total viewers and all keys demos –

To tweet this release: http://bmpr.ca/1KiZruH

TORONTO, March 4, 2015 /CNW/ - Bolstered by vibrant new series and a lift in younger audiences, new data from Numeris (BBM Canada) confirms that CTV's Winter Season lineup delivers an incredible nine out of the Top 10 programs among the key A18-34 and A18-49 demos, eight of the Top 10 among A25-54, and seven out of the Top 10 programs with total viewers. With recent hit additions THE ODD COUPLE and MARVEL'S AGENT CARTER, the new recruits helped CTV nab an additional three spots in Winter's Top 10 with A18-34, four spots with A18-49, and one spot with A25-54, compared to this time last year. Overall, CTV's new 2014/15 series comprise five out of the Top 10 most-watched programs in the country with all key demos this winter. CTV has more Top 10 and Top 20 programs than all other networks combined with total viewers and all key adult demos.  

Paired with Canada's most-watched program THE BIG BANG THEORY on Thursday nights, THE ODD COUPLE is the season's #1 new comedy as well as the #2 new series premiere of the season based on overnight audiences, behind only HOW TO GET AWAY WITH MURDER. Last month's premiere delivered a final audience of 2.6 million viewers, up 11% from preliminary overnight data, placing it just behind THE BIG BANG THEORY as Canada's #2 comedy series this winter among total viewers and all key demos.

The second season of hit original series MASTERCHEF CANADA, which debuted following massive on-air promotion during the Super Bowl on February 1, is currently averaging 1.5 million viewers as a Top 15 hit this winter among all key demos, making it the #1 Canadian series on television. Also in February, SAVING HOPE continued its run as the #1 Canadian drama series this broadcast season among the key adult demos. Its explosive season finale was watched by 1.7 million viewers.

Still ahead, viewers can look forward to more must-see additions to CTV's mid-season schedule; tonight's premiere of cyber-crime procedural CSI: CYBER (March 4), new gritty drama AMERICAN CRIME (March 5), and Season 3 of the hit CTV original crime-drama MOTIVE (March 8). 

Viewers can catch up on full episodes of CTV series live and on demand on the CTV GO app and at CTV.ca (visit CTV.ca to confirm local broadcast times).

"While returning hits anchor our schedule this winter, our new series are leading the way with younger audiences," said Phil King, President - CTV, Sports, and Entertainment Programming. "Following up on CTV's best fall season in a decade, our gains in the key demos with top new shows like THE FLASH, GOTHAM and now THE ODD COUPLE continue the momentum for advertisers and viewers alike."

Canada's Top New Programs, Winter 2015

Rank

Network

Program

A18-34

1

CTV

GOTHAM

547,000

2

CTV

THE ODD COUPLE

542,000

3

CTV

THE FLASH

502,000

4

CTV

HOW TO GET AWAY WITH MURDER

447,000

5

CTV

MARVEL'S AGENT CARTER

432,000

Rank

Network

Program

A18-49

A25-54

1

CTV

THE ODD COUPLE

1.10 Million

1.11 Million

2

CTV

THE FLASH

1.05 Million

1.02 Million

3

CTV

GOTHAM

996,000

989,000

4

CTV

MARVEL'S AGENT CARTER

949,000

917,000

5

CTV

HOW TO GET AWAY WITH MURDER

855,000

801,000

Canada's Most-Watched Programs, Winter 2015

Rank

Network

Program

          A18-34

1

CTV

THE BIG BANG THEORY

639,000

2

CTV

GOTHAM - New

547,000

3

CTV

THE ODD COUPLE - New

542,000

4

CTV

THE FLASH - New

502,000

5

AMC

THE WALKING DEAD

478,000

6

CTV

CRIMINAL MINDS

460,000

7

CTV

HOW TO GET AWAY WITH MURDER - New

447,000

8

CTV

MARVEL'S AGENT CARTER - New

432,000

9

CTV

ARROW

360,000

10

CTV

GREY'S ANATOMY

356,000

11

CTV

TWO AND A HALF MEN

343,000

12

CTV

MASTERCHEF CANADA

338,000

13

Global

THE BLACKLIST

337,000

14

Global

ELEMENTARY

287,000

15

Global

NCIS

285,000

15

Global

HAWAII FIVE-O

285,000

17

CTV

PERSON OF INTEREST

282,000

17

Global

STALKER - New

282,000

19

Global

NCIS: NEW ORLEANS - New

281,000

19

AMC

BETTER CALL SAUL - New

281,000

Rank

Network

Program

           A18-49

1

CTV

THE BIG BANG THEORY

 1.34 Million

2

CTV

THE ODD COUPLE - New

 1.10 Million

3

CTV

THE FLASH - New

 1.05 Million

4

CTV

GOTHAM - New

996,000

5

CTV

MARVEL'S AGENT CARTER - New

949,000

6

CTV

CRIMINAL MINDS

945,000

7

CTV

HOW TO GET AWAY WITH MURDER - New

855,000

8

CTV

TWO AND A HALF MEN

822,000

9

AMC

THE WALKING DEAD

796,000

10

CTV

ARROW

755,000

11

CTV

MASTERCHEF CANADA

719,000

12

CTV

GREY'S ANATOMY

684,000

13

Global

NCIS

682,000

14

Global

HAWAII FIVE-O

667,000

15

CTV

C.S.I.

654,000

16

Global

THE BLACKLIST

650,000

17

CTV

PERSON OF INTEREST

645,000

18

Global

NCIS: NEW ORLEANS - New

633,000

19

CTV

CASTLE

604,000

20

Global

ELEMENTARY

562,000

Rank

Network

Program

           A25-54

1

CTV

THE BIG BANG THEORY

 1.46 Million

2

CTV

THE ODD COUPLE - New

 1.11 Million

3

CTV

THE FLASH - New

 1.02 Million

4

CTV

GOTHAM - New

989,000

5

CTV

CRIMINAL MINDS

984,000

6

CTV

MARVEL'S AGENT CARTER - New

917,000

7

CTV

TWO AND A HALF MEN

889,000

8

Global

NCIS

807,000

9

CTV

HOW TO GET AWAY WITH MURDER - New

801,000

10

AMC

THE WALKING DEAD

744,000

11

CTV

ARROW

735,000

12

Global

NCIS: NEW ORLEANS - New

715,000

13

Global

HAWAII FIVE-O

713,000

14

CTV

C.S.I.

711,000

15

CTV

MASTERCHEF CANADA

675,000

16

Global

THE BLACKLIST

666,000

17

CTV

CASTLE

651,000

18

Global

ELEMENTARY

642,000

19

CTV

PERSON OF INTEREST

637,000

20

CTV

GREY'S ANATOMY

635,000

Rank

Network

Program

Total Viewers

1

CTV

THE BIG BANG THEORY

 3.07 Million

2

CTV

THE ODD COUPLE - New

 2.64 Million

3

Global

NCIS

 2.59 Million

4

CTV

CRIMINAL MINDS

 2.331 Million

5

Global

NCIS: NEW ORLEANS – New

 2.327 Million

6

CTV

THE FLASH – New

 2.03 Million

7

CTV

C.S.I.

 1.94 Million

8

CTV

MARVEL'S AGENT CARTER – New

 1.92 Million

9

CTV

BLUE BLOODS

 1.89 Million

10

Global

HAWAII FIVE-O

 1.88 Million

11

CTV

TWO AND A HALF MEN

 1.82 Million

12

CTV

GOTHAM – New

 1.81 Million

13

CTV

HOW TO GET AWAY WITH MURDER – New

 1.805 Million

14

CTV

PERSON OF INTEREST

 1.799 Million

15

CTV

CTV EVENING NEWS

 1.79 Million

16

Global

NCIS: LOS ANGELES

 1.70 Million

17

CTV

CASTLE

 1.68 Million

18

Global

THE BLACKLIST

 1.64 Million

19

CBC

THE BOOK OF NEGROES – New

 1.63 Million

20

Global

ELEMENTARY

 1.6 Million

SOCIAL MEDIA LINKS:

Twitter:
@CTV_PR
@CTV_Television

Facebook:
facebook.com/CTV

About CTV
CTV is Canada's #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada's most-watched television network for the past 13 years in a row. CTV is a division of Bell Media, Canada's premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company. More information about CTV can be found on the network's website at CTV.ca.

Source: Numeris (BBM Canada), Winter 2015 (Dec 15, 2014 – Feb 22, 2015) vs. Winter 2014 (Dec 16, 2013 – Feb 23, 2014), final data

SOURCE CTV

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