LOS ANGELES, Jan. 15, 2015 /PRNewswire/ -- Wildfox Swim announces the arrival of its Cruise 15 'Party Like it's '99' range of swimwear and cover-ups inspired by late 80s and early 90s fashion, the peak of the supermodel era, vintage Sports Illustrated Swimsuit issues and vintage Barbie.
Swim is a collaborative design effort between Wildfox Swim & Intimates Designer, Leilani Shimoda, and Creative Director, Kimberley Gordon. Together the girls create timeless collections of both vintage-inspired classics and more daring Brazilian cuts, which can be mixed and matched to accommodate all body types and personal style preferences. Shimoda, says, "Kim and I went to high school together in the 90s, so we have a lot of memories of that time. This collection reflects that nostalgia."
First debuted on the runway during Mercedes-Benz Fashion Week Swim in Miami Beach, the collection features a palette of pastel, ombre and neon hues mixed with graphic prints, tongue-in-cheek Wildfox sayings, and sporty zipper details on high leg one piece suits and neoprene-like sets.
Reversible Classic String tops and bottoms are made from a shiny polyester spandex blend and come in a variety of playful prints and graphics with a contrasting pattern or solid when reversed. The String top features adjustable halter and back ties, and side ties on the bottoms. Styles include the Wildcat: leopard print to solid black, the 80's Star: red with white stars to a blue with all over stars, the 80's Stripe: pastel stripes to solid light blue and the Hamburgers: all over burgers to a pink/white club stripe.
The 80's Star Classic One-Piece features a white, allover star print on a bright blue body with a deep neckline and straps that can be styled three different ways – crisscross, straight suspender or halter tie. The shiny polyester spandex blend fabric makes for a flattering, yet sexy fit. Our Totally Rad reversible Classic String Top and Bottoms are made of a recycled polyamide elastane blend fabric, and have "Rad" and "Cool" speech bubbles on the triangles, and "Totally Awesome" across the back of the bottoms. Both top and bottom reverse to a solid neon pink and have black string ties finished with gold, Wildfox charms. The Bolt 80's Zipper One-Piece is adorned with a lighting bolt graphic on a matte neon yellow body with a scoop neck, open back and side zippers for an even higher cut. The Hamburger 80's One Piece features a cheeseburger in pink paradise print on slight v-neck, low back body with thick straps and a high leg for a vintage-inspired look. The Teddy Girl Bikini bottom has a cute bear face across the back of our classic low-rise polyamide elastane blend bottoms. The Wildfox Maui Surfer One-Piece is a sporty version of our Classic One-Piece made from a neoprene-like, double knit tricot blend fabric with a zip-front and contrasting side panels, offered in ombre pink and purple colors.
Cover-up styles include lightweight rib (with color-changing inks and scratch-and-sniff smells!), terry cloth rompers, shorts, and woven beach pants, rompers, and flowing maxi dresses. The Pineapple Palace Bell's Beach Dress has all over pineapple graphics on a flowing, A-line body with a scoop neck and back, high-low hem and adjustable spaghetti straps. The same print is offered on our Fiji Tank and Sun Shorts. The scoop neck tank has a loose, cropped silhouette, while the high waist drawstring shorts have elastic along the back and a longer, looser fit with side slits and a small back pocket. The Wildfox Maui Shark Tank features a relaxed scoop neck, open armholes, roomy, slightly A-line body and 80s inspired 'Wildfox Maui' graphic in solar ink that turns bright pink in the sun! The Pastel Tie-Dye Logo Fiji Tank has a solar ink W logo that turns bright yellow in the sun. Both Sun shorts and Beach Bells dress are also offered in the dreamy, allover pastel tie-dye print.
Wildfox is a Los Angeles-based women's label founded in 2007. Known for its iconic campaigns, dreamlike quality, and clothes that tell a story, the brand has grown to include categories outside the core knitwear range, including Denim, Essentials, Intimates, Kids, Pajamas, Sun, Swim, and a White Label collection of luxuriously soft sweater knits, laces, chiffons, velour, and sequins. Wildfox launched its first flagship store in Los Angeles in September 2014 with additional U.S. locations planned for Malibu, New York, Miami, and Chicago. In partnership with Elizabeth Arden, the brand is set to introduce its first fragrance for summer 2015.
The brand can be found in better retail boutiques nationwide including Ron Herman, Planet Blue, Akira, and Shopbop, along with select department stores such as Bloomingdale's, Saks Fifth Avenue, Nordstrom and Neiman Marcus. Internationally, Wildfox is distributed in over 30 countries worldwide including the U.K., France, Spain, Germany, Brazil, Japan, South Korea, Australia, Russia, and Taiwan and can be found in such stores as Selfridges, Harvey Nichols, Harrods, Matches, and TSUM.