Wine Country Gift Baskets - Houdini Inc. - 50 Million Gift Baskets

Oct 19, 2010, 08:00 ET from Wine Country Gift Baskets

FULLERTON, Calif., Oct. 19 /PRNewswire/ -- Houdini Inc., better known for their catalog and online storefront, Wine Country Gift Baskets, will ship its 50 millionth gift basket this holiday season.



Houdini Inc. was founded in 1984 by two Loyola Marymount University fraternity brothers, Tim Dean and John O'Brien. They operated out of a garage at first but today they are located in two enormous warehouses in Fullerton and Buena Park, CA. Their first gift baskets were sold at the local Rose Bowl flea market and they soon expanded to area liquor stores. It wasn't long before their gift baskets were showing up in local grocery and club stores. Houdini Inc. introduced Wine Country Gift Baskets and mailed their first catalog in 1985.  Today, Wine Country Gift Baskets mails catalogs throughout the year to customers in 30 countries and offers an online, environmentally friendly version of the catalog.

Success and growth of the company can be attributed to their industry leading Best Value Guarantee and the fact that their baskets and towers are packed with brand named products such as Godiva, Ghirardelli, Starbucks, Brown & Haley and more. You will also find a broad selection of wine in their baskets including Duckhorn Vineyards, Francis Coppola Diamond Collection, Sterling Vintner's Collection and Ferrari-Carano. They even source their own grapes and create wines including Kiarna Vineyards, Hobson Estate and Briar Creek that are available well below market prices.  Bon Appetit, one of their best selling gift baskets of all time, has remained priced at $39.95 for over 10 years and is now available with free shipping.  Wine Country Gift Baskets decided long ago that they would pass the savings along to their customers as they grow.

As you can imagine, they are real busy as this holiday season approaches.  Most of their customers want their gift baskets delivered between December 1st and Christmas, each with a unique, personalized greeting card.  Over 3,000 employees are brought in to help answer the phones, build and ship all of these gifts.

Houdini Inc. has grown tremendously and is proud to announce this landmark achievement.  To order, log onto or call toll-free (800) 394-0394 to speak with a friendly gift consultant.

SOURCE Wine Country Gift Baskets