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Winky Gelatin Teams Up with PAW Patrol® to Launch Fun, Healthy Back-to-School Snack Lineup


News provided by

Lakeview Farms

Aug 21, 2025, 12:00 ET

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CINCINNATI, Aug. 21, 2025 /PRNewswire/ -- Just in time for the back-to-school season, Winky Gelatin is teaming up with PAW Patrol® — a #1 animated preschool series — to launch a new line of fun, fruity gelatin snacks designed to bring convenience, nutrition, and a little excitement to every lunchbox.

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Winky Gelatin is teaming up with PAW Patrol®
Winky Gelatin is teaming up with PAW Patrol®

The co-branded Winky 4-packs feature bold, colorful packaging and PAW Patrol fan-favorites—Chase, Marshall, Rubble, and Skye—bringing snack-time delight to kids and peace of mind to parents. Designed for today's health-conscious families, the new line is low in sugar, made with 10% real fruit juice, and contains no artificial dyes or ingredients. Each cup is also an excellent source of Vitamin C, offering a healthier, parent-approved snack alternative that's easy to pack and fun to eat.

The four kid-approved flavors include:

  • Grape Adventure featuring Chase, the heroic police pup
  • Cherry Blast with Marshall, the energetic firefighter
  • Mighty Orange starring Rubble, the construction-loving Bulldog
  • Soaring Strawberry featuring Skye, the fearless flying Cockapoo

"Today's parents are looking for snacks that check all the right boxes—fun for kids, better-for-you ingredients, and on-the-go convenience," said Matt Paolucci, vice president of commercial strategy at Winky. "This collaboration hits that sweet spot, turning everyday lunchboxes into something kids get excited about."

Once a pantry staple, gelatin is seeing renewed interest as parents search for convenient snacks that are lower in sugar, free from artificial ingredients, and easy to enjoy on the go. Winky's PAW Patrol Gel Cups are designed to meet those evolving expectations—bringing nostalgic fun into a new era with clean-label credentials and bold, kid-driven branding.

Whether packed in a lunchbox, served as an after-school snack, or enjoyed on a playdate, the Winky x PAW Patrol line offers a playful, portable solution for busy families.

About Winky Gelatin
Winky Gelatin offers fun, flavorful, and better-for-you snacks that fit perfectly into busy family routines. All of our gelatin-based desserts are gluten-free, low in sodium, and either low-fat or fat-free—with many options that are low calorie or sugar-free. Whether it's our classic Gel Cups (perfect for lunchboxes or on-the-go snacking), Gel Bites (pre-cut cubes made for popping or plating), or our indulgent Parfait Cups (gelatin topped with a swirl of whipped topping), Winky delivers convenience, taste, and a little moment of joy anytime, anywhere.

About PAW Patrol 
PAW Patrol follows the adventures of a tech-savvy boy named Ryder and his team of heroic rescue pups who are ready to save the day. Whenever there's trouble, pups Chase, Marshall, Rubble, Skye, Rocky, Zuma, Everest and Tracker are ready for action, no matter what comes their way. With a mission to work together to keep Adventure Bay safe, no job is too big, and no pup is too small.

About Paramount, a Skydance Corporation Paramount, a Skydance Corporation
is a leading, next‑generation global media and entertainment company, comprised of three business segments: Studios, Direct-to-Consumer, and TV Media. The Company's portfolio unites legendary brands, including Paramount Pictures, Paramount Television, CBS – America's most-watched broadcast network, CBS News, Nickelodeon, MTV, BET, Comedy Central, Showtime, Paramount+, Pluto TV, and Skydance's Animation, Film, Television, Interactive/Games, and Sports divisions. For more information, please visit www.paramount.com.

Suzi Prokell
817-771-1423
[email protected] 

SOURCE Lakeview Farms

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