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WIX Investor Alert: Wix.com Ltd. Securities Class Action Notice - Contact SueWallSt

SueWallSt.com

News provided by

SueWallSt.com

Aug 27, 2026, 10:09 ET

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Promise vs. reality allegations focus on whether Wix.com Ltd. overstated the competitiveness of its AI products while investors allegedly absorbed a $126.42 per-share decline. The lawsuit contrasts management's AI growth narrative with later disclosures about Base44 costs, Wix Harmony gaps, and professional developer customer losses.

NEW YORK, Aug. 27, 2026 /PRNewswire/ -- SueWallSt notifies investors in Wix.com Ltd. (NASDAQ: WIX) that a securities class action has been filed on behalf of shareholders who purchased securities between February 19, 2025 and May 12, 2026. Find out if you might be eligible to recover losses or contact Joseph E. Levi, Esq. at [email protected] or (888) SueWallSt.

WIX shares declined $29.40 on May 21, 2025, followed by allegedly related declines of $25.22, $2.37, $8.55, $3.26, and $20.56 throughout the following year; an approximate $89.36 decline across the series of stock drops. The lead plaintiff deadline is September 22, 2026.

The AI Growth Promise Investors Were Asked to Price In

The complaint alleges Wix promoted its AI-powered web development products as competitive growth drivers while maintaining FY 2025 revenue guidance of $1.97 billion to $2 billion. The promise, as alleged, was that AI innovation, Wix Studio momentum, Base44, and Wix Harmony would support stronger growth and market positioning.

Plaintiffs contend that investors were not given a complete picture of the costs and product limitations allegedly affecting that promise, including AI compute expenses, increased marketing spend, delayed product updates, and competition for professional developer customers.

The Alleged Reality Behind Wix Harmony and Base44

The lawsuit asserts that the reality diverged from the AI growth story as the Class Period progressed. Wix reported Q3 2025 free cash flow of $127.3 million, compared with $159.4 million excluding acquisition-related costs, reflecting a $32.1 million impact tied to Base44.

On May 13, 2026, Wix reported Q1 2026 results below consensus expectations and, as alleged, acknowledged that Wix Harmony had "holes" and "missing capabilities" while professional developer customers were using competing AI tools.

Promise vs Actual: Investor-Relevant Contrasts

  • Promise: AI offerings were positioned as important growth engines for Wix's business.
  • Alleged reality: The complaint claims competing AI tools were outpacing certain Wix capabilities.
  • Promise: Base44 was expected to expand Wix's AI portfolio and growth opportunity.
  • Alleged reality: Base44-related AI compute and marketing costs negatively affected free cash flow.
  • Promise: Wix Harmony was launched as a flagship AI site builder for professional-grade results.
  • Alleged reality: Wix later acknowledged gaps, delays, and missing capabilities affecting professional developers.

"Companies that make specific promises to investors about future performance have an obligation to disclose known risks to those projections. Here, the complaint alleges that investors priced WIX shares based on an AI growth story that later conflicted with reported costs, product limitations, and competitive pressure." -- Joseph E. Levi, Esq.

Click here to submit your information and learn more about the case or call (888) SueWallSt.

WHY SUEWALLST: SueWallSt is powered by Levi & Korsinsky LLP. Levi & Korsinsky LLP has established itself as a nationally-recognized securities litigation firm that has secured hundreds of millions of dollars for aggrieved shareholders and built a track record of winning high-stakes cases. The firm has extensive expertise representing investors in complex securities litigation and a team of over 70 employees to serve our clients. For seven years in a row, Levi & Korsinsky has ranked in ISS Securities Class Action Services' Top 50 Report as one of the top securities litigation firms in the United States.

Frequently Asked Questions About the WIX Lawsuit

Q: What is the WIX class action lawsuit about? A: A securities class action has been filed against Wix.com Ltd. (NASDAQ: WIX) alleging materially false and misleading statements between February 19, 2025 and May 12, 2026. Shares fell approximately 69.56% after disclosures concerning Base44 costs, analyst downgrades, Wix Harmony missing capabilities, and professional developer customer losses. Investors who purchased shares during the Class Period and suffered losses may be eligible to seek compensation.

Q: Who is eligible to join the WIX investor lawsuit? A: Investors who purchased WIX stock or securities between February 19, 2025 and May 12, 2026 and suffered financial losses may be eligible. Eligibility is based on purchase date and documented losses, not on whether you still hold the shares.

Q: What specific misstatements does the WIX lawsuit allege? A: The complaint alleges Wix.com Ltd. made materially false or misleading statements regarding the competitiveness, performance, commercial benefits, and costs of its AI-powered product offerings. When information concerning Base44 costs, Wix Harmony limitations, and professional developer competition was disclosed, the stock price declined sharply.

Q: When did Wix.com Ltd. allegedly mislead investors? A: The Class Period runs from February 19, 2025 to May 12, 2026. The complaint alleges that corrective disclosures revealed information that caused a significant stock decline.

Q: What court was the WIX class action filed in? A: The case was filed in the United States District Court for the Northern District of Illinois, governed by the Private Securities Litigation Reform Act of 1995.

Q: What if I already sold my WIX shares, can I still recover losses? A: Yes. Eligibility is based on when you purchased, not whether you still hold the shares. Investors who bought during the Class Period and sold at a loss may still be eligible to participate.

Q: Do I need to go to court or give testimony? A: No. The overwhelming majority of class members never appear in court or give depositions. If there is a settlement or recovery, eligible class members generally submit a claim form to seek their portion.

Q: What does it cost me to participate? A: There is no upfront cost to submit your information and review whether you may be eligible to recover. Should you choose to participate in the securities class action, they are generally handled on a contingency basis, with any attorneys' fees and expenses subject to court approval.

CONTACT:\
Levi & Korsinsky, LLP\
Joseph E. Levi, Esq.\
33 Whitehall Street, 27th Floor\
New York, NY 10004\
[email protected]\
Tel: (888) SueWallSt\
Fax: (212) 363-7171

Attorney Advertising. Prior results do not guarantee similar outcomes.

SOURCE SueWallSt.com

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