LAS VEGAS, April 14, 2015 /PRNewswire/ -- Worldnow, the global expert in powering and monetizing video experiences to any device, announced at the NAB Show today Worldnow OTT Gateway, the company's complete over-the-top (OTT) platform and experience app studio for connected devices. OTT Gateway provides a one-stop solution to quickly launch an OTT business with a comprehensive, feature-rich and advanced platform that uniquely extends the viewing experience with revolutionary personalization, monetization, interactive and social capabilities.
Worldnow is conducting demonstrations of its OTT Platform and experience app studio at NAB 2015, Booth#SU12010 in the Upper Level of the South Hall and is presenting at Akamai's booth (SL3325) on "Making Sense of OTT and Monetization."
With Worldnow's OTT Platform, content owners can quickly create global channels that support all business models with revolutionary capabilities for universal digital rights management, subscriber management and user verification for TV Everywhere federated authentication. This enables organizations to capture in-depth insights about viewers and viewing behavior with cross-platform actionable insights to intelligently make decisions in real-time.
With more than 16-years of advanced advertising services, OTT Gateway can be monetized out of the box with Worldnow's national direct ad sales and operations team with a vast network of long-standing relations with leading brands and agencies. Content owners can also leverage Worldnow's extensive ad network, which covers 81% of households, making it one of the largest in the U.S.
The company also unveiled at the NAB Show its experience app studio, which enables organizations to launch custom native connected device apps with drag-and-drop ease without writing a single line of code. The Worldnow Experience Apps feature:
- cloud-based unified video and content management platform
- customizable template apps for all connected devices
- seamless, simple and secure user verification for TV Everywhere with support for single-sign-on (SSO)
- support of video, audio, photos, and interactive engagements features, such as member check-in, comments, ratings, and social sharing
- extensive partner plug-in architecture that includes support for leading advertising and analytics platforms.
"Worldnow has created a complete set of products that enable video-centric organizations, such as multi-channel networks, to manage and deliver video on-demand and live experiences on all connected devices," said Gary Gannaway, Chief Executive Officer of Worldnow. "We are excited to announce our complete OTT platform with an efficient solution to drive audience engagement, brand loyalty and revenue at every touch point."
Worldnow offers the only unified media platform that enables media companies to ingest, manage, and monetize video across all IP-connected devices. The company's open, modular solutions provide an end-to-end approach for all video assets, unifying linear broadcast studio systems with digital content management (CMS), IP video management and delivery, mobile, over-the-top (OTT), analytics and advertising in one integrated solution. Worldnow's multi-tenant software platform powers many leading companies such as CBS, Cox, Dispatch, Fox Television, Media General, Meredith Corporation and Raycom Media. To learn more, please visit www.worldnow.com and follow @WorldnowNews