X-Rite Brings Color Innovations and Smarter Digital Workflows to Plastics and Coatings Events Across North America

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Sep 04, 2025, 11:33 ET

From cloud software to precision instruments, X-Rite empowers manufacturers to digitize color workflows, accelerate approvals, reduce waste, and prepare for an AI-driven future.

GRAND RAPIDS, Mich., Sept. 4, 2025 /PRNewswire/ -- X-Rite Incorporated, a global leader in color science and technology, will showcase its latest innovations in color management at industry events across North America this fall, including Coatings Trends & Technologies, Western Coatings, Advanced Design & Manufacturing, and AMI Plastics World Expos. With demonstrations of the new Judge LED light booth and Autura™ Effects formulation software, X-Rite is helping plastics and coatings manufacturers digitize workflows, streamline approvals, reduce waste, and prepare for the future of AI-driven automation.

Ci7860 Sphere Benchtop Spectrophotometer delivers inter-instrument agreement and repeatability across opaque, transparent, translucent, and brightened samples. (PRNewsfoto/X-Rite)

MA-T12 Portable Multi-Angle Spectrophotometer measuring effects paint (PRNewsfoto/X-Rite)

"To embrace AI and other advanced manufacturing technologies, manufacturers need quality data, and that starts with digitizing processes, including color workflows," said Matthew Adby, Product Management Director, X-Rite. "X-Rite offers connected, end-to-end digital color workflow solutions that make it easy to specify, produce, control, and monitor color across the supply chain. This allows manufacturers to create a strong color data foundation to accelerate approvals, reduce waste, and fully leverage AI-driven automation."

Event Schedule

Coatings Trends & Technologies – Sept. 3–5, Table 29, Lombard, IL
Western Coatings – Oct. 19–22, Booth 430, Las Vegas, NV
Advanced Design & Manufacturing (ADM) – Oct. 21–23, Booth 804, Toronto, Canada
AMI Plastics World Expos – Nov. 12–13, Booth C420, Cleveland, OH

What's New in Color Management
X-Rite will spotlight the latest advancements designed to enhance every stage of the color journey—from design and formulation to quality control:

Autura™ Cloud-Native Software: This cloud-based ecosystem helps streamline color formulation for effect finishes using advanced prediction models. Autura reduces color corrections from seven steps to just two or three, shrinking material use and approval timelines.
Judge LED Light Booth: Accurately assess and evaluate color under standard LED light sources, aligning with the global shift toward energy efficient and sustainable lighting solutions.
Color iQC: Available as a subscription, this quality control software monitors color from specification to production and finally assembly, with tools to intelligently automate color control and reduce errors.
Ci7860 Sphere Benchtop Spectrophotometer: Delivers industry-leading inter-instrument agreement and repeatability across opaque, transparent, translucent, and brightened samples.

"By combining advanced prediction models and digital workflows, customers can achieve greater precision, faster results, and more sustainable outcomes," added Adby.

For more information about X-Rite color management solutions, visit https://www.xrite.com/

About X-Rite
Founded in 1958, X-Rite Incorporated is a global leader in the science and technology of color and appearance. X-Rite employs more than 800 people in 11 countries. The company's corporate headquarters are located in Grand Rapids, Michigan, USA, with regional headquarters in Europe and Asia and service centers across Europe, the Middle East, Asia, and the Americas. X-Rite offers a full range of solutions used by manufacturers, retailers, printers, and graphic design houses to achieve precise management and communication of color and appearance throughout their processes. X-Rite products and services are recognized standards in the printing, packaging, photography, graphic design, video, automotive, paints, plastics, textiles, and medical industries. For further information, please visit www.xrite.com. For the latest news and information, connect with X-Rite on LinkedIn and Facebook.

SOURCE X-Rite