XANGO Founders, Chairman and CEO Aaron Garrity Rank in Top Spots on Power 50 List of Most Influential People in Direct Sales

DirectSellingLive.com Recognizes XANGO's Global Brand Vision, Technology Innovation and "Bold Strides"

Feb 06, 2012, 16:46 ET from XANGO, LLC

LEHI, Utah, Feb. 6, 2012 /PRNewswire/ -- XANGO Founder, Chairman & CEO Aaron Garrity has again secured the number two spot while he and his partners, collectively, are number 16 on the annual Power 50 list of the most influential people in global direct sales by DirectSellingLive.com, a leading industry resource.  The Power 50 recognizes the people and organizations that have had the greatest impact in direct selling over the past year while giving back to the world's communities through social, economic and environmental efforts.

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"XANGO, in my opinion, is the company that will lead direct selling in a very positive direction for the next 20 to 30 years," said Keeper Catran-Whitney, founder and CEO of DirectSellingLive.com. "From a technology standpoint, no one does it better than the XANGO team out of Utah."

The Power 50 listings have recognized XANGO's innovation in serving distributors, including building a celebrated global brand and utilizing technology such as online, on-demand viewing to take events to a worldwide audience.

The Power 50 rankings are "another important accomplishment for XANGO and a direct credit to our nearly two million distributors worldwide," wrote XANGO Chairman Emeritus Gary Hollister in a blog post after the Power 50 announcement. "In founding XANGO, we brought a vision of a powerful brand and global community that would evolve the business of direct selling. And that vision is realized everyday by the leaders who bring XANGO to life in the field.  I'm so proud of Aaron and every one of my partners for again representing XANGO's influence in evolving the industry we love so much."

Garrity, who ranked number two on the Power 50 last year, was recognized by the Harvard Business Review as one of the top innovative entrepreneurs in a six-year study on innovators and what sets them apart from other business leaders.

At XANGO's annual convention last September, Garrity unveiled five "Bold Strides" initiatives the company would engage at a global level, including cultivating the next generation of direct sellers, advancing XANGO's social purpose in areas like sustainability and empowering women in every market the company serves.


A leading global nutrition company, XANGO, LLC, is a recognized leader in health and wellness products. Currently expanding into a wider range of botanicals, XANGO was the first company to market a premium mangosteen beverage, XANGO® Juice, to consumers worldwide. Its roster of premium, functional products now includes FAVAO™ by XANGO, XANGO® Reserve, the XANGO 3SIXTY5™ multi-vitamin with a powerful Active Defense Complex featuring Primactive™, Glimpse® Topical Skin Nutrition, Eleviv® for natural, youthful vigor, and Juni by XANGO® Family Care with natural, toxin-free personal-care products for the entire family. XANGO is privately owned and powered by a global network of more than 1 million independent distributors in the U.S. and 40 international markets including Canada, Mexico, Japan, Germany and Malaysia. For details, visit www.xango.com.