Ylang | 23 Jewelry First to Launch the Kardashian Jewelry Collection for Virgins, Saints & Angels on Ylang23.com

DALLAS, March 10 /PRNewswire/ -- Ylang 23 Jewelry, a leading specialty jewelry retailer of high end designer jewelry, featuring Cathy Waterman; Irene Neuwirth; Temple St Clair; Virgins, Saints & Angels; and 45 other well known designers who set today's jewelry trends, today announces that they are the first to introduce the Kardashian Jewelry Collection for Virgins, Saints & Angels on Ylang23.com.

The collection in bronze and sterling silver with crystals is a collaboration between Kim, Kourtney & Khloe Kardashian and Virgins, Saints & Angels. With recognition to the Kardashians' Armenian heritage, the jewelry incorporates Armenian symbols and traditions into the design of the pieces. Designs include Armenian crosses and a three point tiara, which represents the three sisters. The feel of the collection incorporates history and tradition with modern designs in a vintage feel to make pieces that are both meaningful and beautiful. In the spirit of Virgins, Saints & Angels, a lead designer at Ylang 23 which is worn by celebrities and featured in the pages of top fashion magazines, the Kardashian designs include statement rings, earrings, cuffs and Magdalena necklaces.

Ylang 23 is also launching the Kardashian Jewelry Collection on Facebook (Ylang 23) where an album of the jewelry can be seen and the conversation started, and Twitter (@ylang23) which will post the latest news on new additions. An early adapter to the fast changing media environment, Ylang 23 is active in blogging (Joanne's Eye), as well as Twitter and Facebook (including a Facebook App where Facebook users can send virtual gifts of jewelry from its lineup of designers). Ylang 23 was the first designer jewelry storefront on Amazon.com, and is also fully represented on Shopstyle.com.

Ylang 23 recently launched Ylang 23 Mobile, where users of any mobile device will now automatically be re-directed from the Ylang 23 site to its mobile sibling, and will be able to view the jewelry, including the Kardashian Collection, via a zoom feature and easily purchase using a credit card or Paypal. Ylang 23 ships internationally, both directly and through International Checkout.

A frontrunner in e-commerce in its industry, Ylang 23, located in Dallas, Texas, was one of the few specialty retailers nationally to launch a website in 2000 with just 6 items for sale. In 2002 it re-launched as a full selling site, designed to receive orders in real-time and ship them within 24 hours.

About Ylang 23

Ylang 23 (formerly known as Ylang-Ylang) was opened in 1985 by Joanne and Charles Teichman in Dallas, Texas, and quickly became a mecca for a clientele who could afford anything, but prefer designers who shape the trends in the U.S. and Europe. In a luxe and relaxed atmosphere, the jewelry ranges from an $80 pair of sterling silver Me & Ro earrings, to one-of-a-kind creations in platinum, 22 karat gold and diamonds from Cathy Waterman's studio which can soar into the hundreds of thousands. Regardless of price point, what the collections share are originality and exceptional design, as recognized by fashion editors and the high profile celebrities who wear them.

The store is located at Galleria Dallas at Center Court in the midst of the most upscale shopping center in the Southwest. It has distinguished itself by its deep, varied selection of top and mostly American jewelry designers which are featured monthly on the covers of top fashion magazines and worn by celebrities including Julia Roberts, Jennifer Aniston, Gossip Girl's Leighton Meester, singer Sheryl Crow and scores of others too numerous to mention. Ylang 23 has nurtured many emerging designers, and is aggressive in its buying in order to offer its clientele a broad selection of those originals, many of which will be in coveted estate collections in decades to come. Most of their top designers have made frequent personal appearances in conjunction with trunk shows, and have developed a loyal following of clients and collectors. Celebrities who have shopped the Dallas location include Steven Tyler from Aerosmith, Janet Jackson, Sharon Osbourne and Miley Cyrus.

Owners Joanne & Charles Teichman have stayed true to a vision of providing the most exciting breakthrough collections, and a level of service which Ylang 23 clients find unmatched. Why Ylang 23? The Teichmans met on the 23rd, were engaged on the 23rd and were married on the 23rd.

CONTACT: Alysa Teichman of Ylang 23, +1-972-980-0819, [email protected]

SOURCE Ylang 23