You Know You Want It … Wendy's Spicy Chicken Sandwich

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Jul 27, 2015, 08:30 ET

DUBLIN, Ohio, July 27, 2015 /PRNewswire/ -- There are some things you just can't get out of your head…a pop song, a line from a movie…a spicy chicken sandwich?

When it comes to crave-ability, Wendy's^® Spicy Chicken Sandwich always hits the spot. Spicy chicken lovers take to social media to chatter about their sudden cravings for it. In fact, fans tell us the only way to get Wendy's Spicy Chicken Sandwich out of their head is to get it in their hands—and mouths.

Since 1996 consumers have been craving Wendy's Spicy Chicken Sandwich. The sandwich's tender chicken breast is seasoned with a special mix of black pepper, chili pepper and mustard seed and is topped with mayo, lettuce, and a red, ripe tomato - all on a premium toasted bun. It is easy to see why consumers demanded it become a permanent menu item. As fans know, once you've had a Spicy Chicken Sandwich, nothing else will satisfy the craving.

"Once people taste Wendy's Spicy Chicken Sandwich, they fall under its hot and spicy spell," said Liz Geraghty, Wendy's vice president of brand marketing. "With its irresistible fiery blend of eight spices and peppers, this original classic has long been Wendy's top selling chicken sandwich."

The tender and flavorful Wendy's Spicy Chicken Sandwich gets its kick from a special mix of black pepper, chili pepper and mustard seed, and is topped by mayo, lettuce, and a red, ripe tomato – all on a premium toasted bun. Popular since its introduction in 1996, and guided by Wendy's founding belief that 'Quality is our Recipe', the Spicy Chicken Sandwich has propelled Wendy's to be one of the undisputed leaders in spicy chicken. In fact, Wendy's was one of the first quick service restaurants to launch a Spicy Chicken Sandwich.

The Spicy Chicken Sandwich has a suggested retail price of $4.49.¹

Learn more about Wendy's Spicy Chicken Sandwich by visiting the Wendy's website.

¹Suggested pricing. Price and participation may vary.

About The Wendy's Company
The Wendy's Company (NASDAQ: WEN) is the world's third largest quick-service hamburger restaurant chain. The Wendy's system includes more than 6,500 restaurants in 29 countries and U.S. territories. For more information, visit www.wendys.com.

CONTACTS:
Frank Vamos, 614-764-8477, [email protected]
Steven Coulombe, 404-879-9292, [email protected]

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SOURCE The Wendy's Company