Yvolution™ Launches Y Fliker LIFT Scooter with Proprietary Wheelie LIFT Technology, Free-Spinning Handle Bars and Unique Sideways Drifting Action

Y Fliker LIFT Named to the 2014 Toys"R"Us® Holiday Hot Toy List and RetailMeNot's Top Toys

Available Now Exclusively at Toys"R"Us Stores Nationwide and Online at Toysrus.com/Yvolution

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Nov 10, 2014, 03:21 ET

NEW YORK, Nov. 10, 2014 /PRNewswire/ -- The Yvolution^™ scooter revolution continues with the introduction of Y Fliker LIFT, the latest addition to its Y Fliker range of innovative, three-wheeled self-propelling scooters, offering kids the most extreme ride yet. Y Fliker LIFT features patent-pending 'wheelie lift' technology and unique free-spinning 360-degree handle bars that allow kids to pop wheelies while "Flikering" or drifting, forwards and sideways, tricks that can't be performed with traditional two-wheeled scooters.

Y Fliker LIFT, the latest addition to the Yvolution Y Fliker range of innovative, three-wheeled self-propelling scooters, offers kids the most extreme ride yet. Y Fliker LIFT features patent-pending "wheelie lift" technology and unique free-spinning 360-degree handle bars that allow kids to pop wheelies while "Flikering" or drifting, forwards and sideways, tricks that can't be performed with traditional two-wheeled scooters.

Thanks to the Y Fliker LIFT's patent-pending, revolutionary LIFT technology, all kids need to do is pick up speed, then simply lean back and "Lift." Like other Y Fliker scooters, this scooter is all kid-powered. Using the same motions as downhill skiing, riders only need to move their hips and legs from side to side to get going and keep moving.

Y Fliker LIFT is the newest innovation from Yvolution. Using patent-pending LIFT technology - riders can now just lean back and LIFT. Riders can wheelie forward and even sideways! A 360-degree free-spinning handle bar and angled steering column allows for more tricks than ever before.

This cool ride features a sleek redesign, with an aerodynamic, square tube frame, internal break cables and an angled steering column for a more extreme ride. It also has polyurethane wheels for a fast, smooth ride, anti-vibration rubber hand grips for comfort, a quick response hand brake for safety and a twist & fold mechanism for easy transport and storage.

"We developed the Y Fliker LIFT for kids who want to get creative and invent new scooter tricks," said Thomas O'Connell, Global CEO, Yvolution. "Providing an easy way to learn wheelies, plus a sideways motion encourages kids to do just that."

The trick scooter has already been named among the hottest toys of 2014 by Toys"R"Us, as it landed a spot on the company's 2014 Holiday Hot Toy List, and has been featured as a 2014 Top Toy by RetailMeNot. Y Fliker LIFT is appropriate for kids ages 7 and up (with a maximum weight of 220 lbs.) and comes in matte black with red accents. Y Fliker LIFT is now available exclusively at Toys"R"Us^® stores nationwide and online at www.Toysrus.com/Yvolution.

"The Y Fliker LIFT is one of the most innovative scooters we've seen yet," said Jamie Uitdenhowen, Vice President, General Merchandising Manager, Learning/Seasonal, Toys"R"Us, U.S. "We named the LIFT to our Holiday Hot Toy List, fully anticipating that kids ready for action will be eager to unwrap this unique gift under their tree."

Like other Y Fliker scooters, the LIFT is all kid-powered. Using the same motions as downhill skiing, riders only need to move their hips and legs from side to side to get going and start carving and drifting. With the Y Fliker LIFT, kids will have fun learning and mastering how to pop wheelies. All kids need to do is pick up speed, "lift" up on the handlebars and lean back on its second set of rear wheels to pop a wheelie. Once they have mastered this trick by practicing their balance and learning their center of gravity, they can remove the extra wheels and pop wheelies on their own.

"My 8-year-old and I fell in love with the original Y Fliker scooter, and the Y Fliker LIFT takes the fun to new heights," said Trae Bodge, Senior Lifestyle Editor for The Real Deal by RetailMeNot. "Kid-powered scooters are a great way to introduce kids to active, outdoor fun."

Y Fliker LIFT joins Yvolution's award-winning range of Y Fliker scooters, also available in Sport, Air and Flow series, as well as its Y Fliker Carver performance series.

About Yvolution
Headquartered in Ireland with offices in Torrance, Ca., Yvolution is an active lifestyle company dedicated to making fun, innovative, high-quality and safe wheeled products. Since 2009, Yvolution has launched new products successfully in more than 40 countries worldwide. Its award-winning Y Fliker scooter was one of the hottest and hardest to find toys when introduced in the U.S. in 2012, and continues to be the company's best-selling product range. Yvolution is also known for its three-wheeled Y Glider scooters, which feature its patented "Lean to Steer" technology, and with the launch of the Y Velo line, Yvolution is revolutionizing how kids will learn how to ride bikes. The company's global product portfolio includes ride-ons, balance bikes, two and three-wheeled scooters, go-karts, trick scooters and skateboards, offering toddlers through teens the opportunity to experience Life through Motion™ at every stage.

For more information, please visit www.Yvolution.com, www.Facebook.com/YvolutionWorld, www.Twitter.com/YvolutionWorld, or www.YouTube.com/YvolutionWorld.

Media Contact:
Linda Krebs
LKPR, Inc.
[email protected]
646-484-4539
646-824-5186 (cell)

Related Links
Yvolution
Toys"R"Us

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SOURCE Yvolution