Zhaopin Limited Opens New Branch Office in Dongguan

Nov 10, 2015, 06:50 ET from Zhaopin Limited

BEIJING, Nov 10, 2015 /PRNewswire/ -- Zhaopin Limited (NYSE: ZPIN) ("Zhaopin" or the "Company"), a leading career platform in China, today announced the opening of its newest branch office in Dongguan, Guangdong Province. The new branch office is expected to facilitate Zhaopin's acquisition of new customers in the region and allow the Company to better serve small-and-medium-sized enterprises ("SMEs").

Traditionally a large and prosperous manufacturing center, Dongguan is undergoing a transformation as the economy transitions towards a service-based economy. As China continues to restructure its economy away from low-end manufacturing, Dongguan is repositioning itself as a hub for technology and start-ups with the support of new government regulations.

Working in close collaboration with the Company's Suzhou call center, the Dongguan branch will leverage its strong marketing and branding capabilities to support the call center's acquisition of new customers in the region and generation of new revenue streams. The new branch office provides Zhaopin with the opportunity to test new products and technologies as well as marketing existing ones. Over time, the Dongguan branch office is intended to play an increasingly important role in managing Zhaopin's sales and marketing activities throughout southern China.

"We believe our suite of existing and soon-to-be-launched products and services are a perfect fit for the nature and magnitude of the transition ahead," commented Mr. Evan Guo, Chief Executive Officer of Zhaopin. "We would like to take part in Dongguan and Guangdong Province's rebuilding of their vibrant economies and are confident in our ability to contribute in ways that will also create value for our shareholders. The newly opened branch office will work closely with local governments, universities and high-tech zones to provide a growing base of highly skilled workers with an efficient and effective career platform. This is a perfect opportunity for Zhaopin to showcase its vision, solid executional capabilities, and comprehensive career development platform - all of which are critical to fortifying our market leading position. The new Dongguan branch office will also further expand our geographic reach in southern China and help to strengthen our relationship with the vast number of SMEs operating in the region."

About Zhaopin Limited

Zhaopin is a leading career platform in China, focusing on connecting users with relevant job opportunities throughout their career lifecycle. The Company's zhaopin.com website is the most popular career platform in China as measured by average daily unique visitors in each of the 12 months ended June 30, 2015, number of registered users as of June 30, 2015 and number of unique customers for the three months ended June 30, 2015. The Company's over 100.8 million registered users include diverse and educated job seekers who are at various stages of their careers and are in demand by employers as a result of the general shortage of skilled and educated workers in China. In the fiscal year ended June 30, 2015, approximately 25.6 million job postings[1] were placed on Zhaopin's platform by 418,423 unique customers including multinational corporations, small and medium-sized enterprises and state-owned entities. The quality and quantity of Zhaopin's users and the resumes in the Company's database attract an increasing number of customers. This in turn leads to more users turning to Zhaopin as their primary recruitment and career- related services provider, creating strong network effects and significant entry barriers for potential competitors. For more information, please visit http://www.zhaopin.com.

Safe Harbor Statements

This press release contains forward-looking statements made under the "safe harbor" provisions of Section 21E of the Securities Exchange Act of 1934, as amended, and the U.S. Private Securities Litigation Reform Act of 1995.  These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates," "confident" and similar statements. Zhaopin may also make written or oral forward-looking statements in its reports filed with or furnished to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Any statements that are not historical facts, including statements about Zhaopin's beliefs and expectations, are forward-looking statements that involve factors, risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Such factors and risks include, but not limited to the following: Zhaopin's goals and strategies; its future business development, financial condition and results of operations; its ability to retain and grow its user and customer base for its online career platform; the growth of, and trends in, the markets for its services in China; the demand for and market acceptance of its brand and services; competition in its industry in China; its ability to maintain the network infrastructure necessary to operate its website and mobile applications; relevant government policies and regulations relating to the corporate structure, business and industry; and its ability to protect its users' information and adequately address privacy concerns. Further information regarding these and other risks, uncertainties or factors is included in the Company's filings with the U.S. Securities and Exchange Commission. All information provided in this press release is current as of the date of the press release, and Zhaopin does not undertake any obligation to update such information, except as required under applicable law.

For more information, please contact:

Zhaopin Limited Ms. Jessica Ye Executive Vice President ir@zhaopin.com.cn


In China

Mr. Christian Arnell Phone: +86-10- 5900-1548 E-mail: carnell@christensenir.com

In U.S. Ms. Linda Bergkamp Phone: +1-480-614-3004 Email: lbergkamp@christensenir.com

[1]Zhaopin calculates the number of job postings by counting the number of newly placed job postings during each respective period. Job postings that were placed prior to a specified period - even if available during such period - are not counted as job postings for such period. Any particular job posting placed on the Company's website may include more than one job opening or position.

SOURCE Zhaopin Limited