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Zhaopin Unveils 2016 Top 30 Employers in China

Local companies dominate the list, led by Tencent


News provided by

Zhaopin Limited

Dec 09, 2016, 08:30 ET

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SANYA, China, Dec. 9, 2016 /PRNewswire/ -- Zhaopin Limited (NYSE: ZPIN) ("Zhaopin" or the "Company"), a leading career platform[1] in China focused on connecting users with relevant job opportunities throughout their career lifecycles, today announced winners of the "Top 30 Employers in China Award" for 2016, with Tencent topping the list.

Award Winners

Zhaopin 2016 Best Employers Awards
Zhaopin 2016 Best Employers Awards

Winners of the 2016 awards were led by Top 10 employers that included, in order: Tencent, China Merchants Bank, BMW China, Alibaba, the People's Insurance Company (Group) of China, Vanke, Ping An Insurance (Group) Company of China, IBM, Mercedes-Benz, and Starbucks, which are all leaders in their respective industries. The full ranked list of the Top 30 Employers is set forth below.

Among this year's "Top 30 Employers", 22 are local companies, indicating the rise of Chinese companies in both reputation and ability to compete for talents with prestigious global branded companies. In term of industries, seven companies are from the IT/internet sector, six are from the auto manufacturing, and four are from the finance sector.

Key Insights from the Company

"Attracting and retaining talents is a core competency in the New Economy," said Mr. Evan Guo, Chief Executive Officer and Director of Zhaopin. "How to recruit and retain talents is an essential strategy for employers to drive growth and success. We found in our survey that respect, welfare and benefits, and equality are the most important factors when employees evaluate their employers and try to decide where to work."

"The rise of workplace communities is a significant trend we have identified this year," he added. Workplace communities are formed with close relationships among employers and employees, who share the same goals and values. In such communities, all members are equal partners and enjoy a strong sense of belonging. With trust and respect in a flat structure, employees are motivated to reach their full potential and exercise their creativity. According to Mr. Guo, "Workplace communities are against centralization and hierarchy in traditional organizations. In such emerging and dynamic communities, employees share the same values, are equal partners in flat structures, and are empowered to show their creativity."

This annual award is jointly issued by Zhaopin and Peking University's Institute of Social Science Survey. Now in its 11th consecutive year, the award has become a valuable reference for job seekers in China. This year, more than 9,700 companies participated in the selection, representing an increase of 80% over last year. The winners were selected based on their performance in brand strategy, reputation, organization structure, employee training, salary and welfare, and working environment. Their performance was evaluated via employee surveys, expert opinions, online voting and HR questionnaires.

Besides the "Top 30 Employers in China," Zhaopin also announced the "Best Employers for Female Employees", "Best Employers for College Students", and "Socially Responsible Employers of the Year and Employers with the Most Potentials" for 2016.

Female Employees More Stable and Loyal

Winners of the "Best Employers for Female Employees" this year included Alibaba, BMW China, Bank of Communications, JD.com, Joyoung, Microsoft China, Vipshop, Starbucks, Industrial and Commercial Bank of China, and Gree Electric Appliances.

Zhaopin's survey found that female employees are more stable and loyal to their employers than male employees. About 38% of female employees have never changed jobs, compared with 27% for male employees. About 20% of female employees have worked for their current employers for five years or more, compared with 10% for male employees.

As for career goals over the next three years, female employees are giving more priority to improvement in skill sets, recognition of capabilities, and realization of self values, while male employees are seeking career success and realization of self values, according to the Zhaopin survey.

Respect is Key for College Students

Winners of the "Best Employers for University Students" in 2016 included IBM, Dalian Wanda, GOME, Lenovo, Nestle, Tencent, Perfect World, Sina, IKEA and China International Marine Containers (Group).

When college students are looking for their ideal employers, the most important factor is "respect for employees". Other key considerations for college students included good income outlook, equal and fair treatment, welfare and benefits, and an attractive company culture.

Foreign companies are still the top choices by 36.6% of college students who participated in the survey, followed by state-own enterprises which were chosen by 21.4% of college students. The top five cities most attractive to college students are Beijing, Shanghai, Chengdu, Guangzhou and Hangzhou. For college graduates, the average expected monthly salary for their first job is RMB5,792, according to the Zhaopin's survey.

The list of winners:

About Zhaopin Limited

Zhaopin is a leading career platform in China, focusing on connecting users with relevant job opportunities throughout their career lifecycle. The Company's zhaopin.com website is the most popular career platform in China as measured by average daily unique visitors in each of the 12 months ended September 30, 2016, number of registered users as of September 30, 2016 and number of unique customers[2] for the three months ended September 30, 2016. The Company's over 125.2 million registered users include diverse and educated job seekers who are at various stages of their careers and are in demand by employers as a result of the general shortage of skilled and educated workers in China. In the fiscal year ended June 30, 2016, approximately 36.9 million job postings[3] were placed on Zhaopin's platform by 509,813 unique customers including multinational corporations, small and medium-sized enterprises and state-owned entities. The quality and quantity of Zhaopin's users and the resumes in the Company's database attract an increasing number of customers. This in turn leads to more users turning to Zhaopin as their primary recruitment and career- related services provider, creating strong network effects and significant entry barriers for potential competitors. For more information, please visit http://www.zhaopin.com.

Safe Harbor Statements

This press release contains forward-looking statements made under the "safe harbor" provisions of Section 21E of the Securities Exchange Act of 1934, as amended, and the U.S. Private Securities Litigation Reform Act of 1995.  These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates," "confident" and similar statements. Zhaopin may also make written or oral forward-looking statements in its reports filed with or furnished to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Any statements that are not historical facts, including statements about Zhaopin's beliefs and expectations, are forward-looking statements that involve factors, risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Such factors and risks include, but not limited to the following: Zhaopin's goals and strategies; its future business development, financial condition and results of operations; its ability to retain and grow its user and customer base for its online career platform; the growth of, and trends in, the markets for its services in China; the demand for and market acceptance of its brand and services; competition in its industry in China; its ability to maintain the network infrastructure necessary to operate its website and mobile applications; relevant government policies and regulations relating to the corporate structure, business and industry; and its ability to protect its users' information and adequately address privacy concerns. Further information regarding these and other risks, uncertainties or factors is included in the Company's filings with the U.S. Securities and Exchange Commission. All information provided in this press release is current as of the date of the press release, and Zhaopin does not undertake any obligation to update such information, except as required under applicable law.

For more information, please contact:

Zhaopin Limited 
Ms. Daisy Wang 
Investor Relations
[email protected] 

ICR Beijing 
Mr. Edmond Lococo 
Phone: +86 10 6583-7510 
[email protected]

[1] Zhaopin's website is the most popular career platform in China as measured by average daily unique visitors in each of the 12 months ended September 30, 2016, the number of registered users as of September 30, 2016 and the number of unique customers for the three months ended September 30, 2016.

[2] A "unique customer" refers to a customer that purchases the Company's online recruitment services during a specified period. Zhaopin makes adjustments for multiple purchases by the same customer to avoid double counting. Each customer is assigned a unique identification number in the Company's information management system. Affiliates and branches of a given customer may, under certain circumstances, be counted as separate unique customers.

[3] Zhaopin calculates the number of job postings by counting the number of newly placed job postings during each respective period. Job postings that were placed prior to a specified period - even if available during such period - are not counted as job postings for such period. Any particular job posting placed on the Company's website may include more than one job opening or position.

Photo - http://photos.prnewswire.com/prnh/20161209/447405

SOURCE Zhaopin Limited

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