Zhena's Gypsy Tea and Tully's Coffee Shops Partner to Bring a Fresher Cup of Tea to Growing Consumer Base

Jan 19, 2010, 08:00 ET from Zhena's Gypsy Tea

OJAI, Calif., Jan. 19 /PRNewswire/ -- Zhena's Gypsy Tea, known for its dedication to sustainability and category creating offerings, and Tully's Coffee Shop, a chain of neighborhood coffeehouses, whose mission it is to uncover a coffee's true potential by superior roasting methods have announced a partnership to bring the world's most innovative teas to a Tully's near you.

"We are thrilled with the creative process that Tully's has taken with their new Zhena's Gypsy Tea program," says Zhena Muzyka, CEO and Master Blender of Zhena's. "The management team at Tully's was looking to improve their tea lineup and saw a great opportunity to take tea to the next level with their customer base - and we were happy to create new products and a tea latte menu to help fulfill their mission of excellence."

Each Tully's Coffee Shop is serving 14 teas from Zhena's "Core Line" of innovative, aromatherapeutic blends that are organic and Fair Trade Certified(TM).  Signature flavors include Coconut Chai, Raspberry Earl and Bed & Breakfast.  Tully's is also launching a menu list of specially formulated tea lattes in flavors like Peach Ginger and London Fog made with Zhena's tea base blends, natural vanilla and frothed milk.

Tully's has also signed on to sell Zhena's couture line of tins in signature collections like the Beyond Organic(TM) Biodynamic Teas and PINK(TM) Tea for Women's Health which benefits the Breast Cancer Research Foundation.

"We take great pride in crafting our coffees here at Tully's Coffee, and we see this same passion within the people at Zhena's Gypsy Tea," said Scott Earle, Tully's Coffee Shop Vice President of Marketing. "Through this new partnership our guests will find an enhanced and more complete beverage lineup."

About Zhena's Gypsy Tea

Headquartered in Ojai, California, Zhena's Gypsy Tea is a pro-active purpose based brand, whose goal it is to make a difference in people's lives by offering only premium teas that benefit consumer's health and the health of the planet. A socially responsible business with a commitment to improve the social and environmental well-being of the world, through its unique offerings of prized and exquisite Fair Trade(TM), organic and Biodynamic(R) teas and herbs, the company works toward social justice, humanitarian causes and earth-friendly, sustainable, ethical business that create opportunities to alleviate poverty. To learn more visit www.gypsytea.com or contact Jaime Dorsey of Zhena's Gypsy Tea, +1-805-646-1996, ext. 104, jaime@gypsytea.com

About Tully's Coffee Corporation

TC Global, Inc., dba Tully's Coffee, is a leading specialty coffee retailer and wholesaler. Through company owned, licensed and franchised specialty retail stores in Washington, Oregon, California, Arizona, Idaho, Montana, Colorado, Wyoming and Utah, throughout Asia with Tully's Coffee International, and with its global alliance partner Tully's Coffee Japan, Tully's premium coffees are available at 535 branded retail locations globally. TC Global also has the rights to distribute Tully's coffee through all wholesale channels internationally, outside of North America, the Caribbean and Japan. TC Global's corporate headquarters is located at 3100 Airport Way S. in Seattle, WA. For more information: (800) MY-TULLY or www.tullyscoffeeshops.com.

SOURCE Zhena's Gypsy Tea



RELATED LINKS

http://www.gypsytea.com