Zimmerman Advertising Introduces Performance Incentive for Interns As They 'Pay for A's'

FT. LAUDERDALE, Fla., Sept. 2 /PRNewswire/ -- Being smart really pays at Zimmerman Advertising. The agency has selected one winner from its competitive 2010 InfuZion Internship Program to be paid for their performance in a big way. That's because during their final year of college, Zimmerman will pay for every 'A' the winner receives. An added incentive? If they get all 'A's, the agency will guarantee them a job upon graduation.

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Byron Oldham is the lucky winner of "Paying for A's." Byron is a rising senior at the University of Florida where he is finishing up a degree in Advertising. Byron chose Zimmerman's InfuZion program because of its reputation for providing a rigorous, in-depth experience. Byron will be graduating from UF this December.

Students participating in the InfuZion Internship Program had no idea a competition was underway. The winner was selected August 19th from a group of 20. They were chosen through a two-phase evaluation process that included both objective surveys and the interns' final presentations.

"Our agency believes that performance should be rewarded. Sometimes in life there is no second place, " says Jordan Zimmerman, founder and chairman of Zimmerman Advertising. "Sometimes the best way to train students for the real world is to throw them into it head first."

The InfuZion Internship Program gives students a chance to use their classroom education to develop campaigns for real-life clients. This year, each team of five was assigned a campaign for Party City, with final presentations made to the client on August 19th.

"In today's competitive job market, it's more important than ever for these students to hone their skills," adds Michael Goldberg, Executive Vice President and Chief Marketing Officer. "The InfuZion Program is unique in that it gives them a taste of the real word, with real pressures for performance in front of real clients."

In addition to paying for each class in which the winner receives an 'A', the winner will also benefit from one-on-one mentoring from Jordan Zimmerman. That includes giving them the chance to be a guest columnist on his blog, www.YouSleepWhenYouDie.com. Zimmerman will also document and track their senior year of college through social media, as well as a series of videos.  

"I'm elated to be selected as the winner of Zimmerman's new "Paying for A's" program," says Byron. "I put a ton of time and energy into my internship here. The experience that I got was invaluable. Receiving financial support for the remainder of my college career, in addition to the possibility of a job when I graduate, is like icing on the cake."

About Zimmerman Advertising

Headquartered in Fort Lauderdale, Florida, Zimmerman Advertising, an Omnicom Group™ company, is the country's leading national retail brand builder, and the 14th largest advertising agency in the United States according to Adweek, with more than 1,100 full-time associates and offices throughout the country, including New York, Los Angeles, Chicago, Dallas and Atlanta. For information on the agency, visit http://www.zadv.com.  To learn more about Jordan Zimmerman, his business philosophies and opinions, visit his blogspot: www.yousleepwhenyoudie.com.

About Omnicom Group

Omnicom Group (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries. 

Media Contact: Kelly Downey, Shamin Abas Public Relations, 561.366.1226 or [email protected].  

SOURCE Zimmerman Advertising