Zimmerman Advertising Makes Three Major Hires to Power Hard Into 2012

FT. LAUDERDALE, Fla., Dec. 7, 2011 /PRNewswire/ -- Zimmerman Advertising has rounded out its senior management team with three new hires for Integrated Media Services, Hospitality, Travel and Tourism, and Digital New Business.

Adam Herman was named EVP-Integrated Media Services. Adam will oversee all integrated traditional and digital media planning and buying activities. Prior to joining Zimmerman, he was a Senior Vice President, Director of Media Services at Barkley, Inc. and did consulting work in Kansas City.

Bruce Himelstein, the former Chief Marketing Officer for The Ritz-Carlton Hotel Company will head a new Hospitality, Travel and Tourism group for the agency.  Bruce also spent over 20 years with Marriott in various capacities as well as Oceania Cruises, Inc. and Kerzner International.

Peter Twombly comes to Zimmerman from One to One Global Inc. where he served as Head of Global Business Development and Marketing. Before that, he was Managing Director of Cloud Cover specializing in global digital advertising.  Peter will be concentrating on developing new business opportunities, client revenue generation, raising overall awareness of Zimmerman digital. 

"We are pleased and proud that Adam, Bruce and Peter have joined our team. They bring years of experience, knowledge, skill and a higher level of strategic thinking to our existing clients.  In addition, Zimmerman is now poised to widen its breath of marketing and Brandtailing™ services in the Hospitality, Travel and Tourism sector with the same success we have demonstrated with our other brands in many other sectors.  The addition of Adam, Bruce, Peter, Jeff McClelland, and of course Ryan Linder our new CMO, to our already POWERHOUSE executive team will propel our clients/partners and Zimmerman to an entire new level of experience and success," said Pat Patregnani, president of Zimmerman.

Zimmerman Advertising is a $3 billion national retail brand builder based in Ft. Lauderdale, FL.  Such clients include AutoNation, Ashley Furniture, Blue Cross/Blue Shield of Florida, hhgregg, Nissan, Papa John's, Party City, Pep Boys and Office Depot to name a few.

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SOURCE Zimmerman Advertising