TORRANCE, Calif., April 17, 2017 /PRNewswire/ -- Zojirushi, manufacturer of premium kitchen appliances and vacuum insulated products, celebrates 30 years in the U.S. market this month. Zojirushi began distributing their products in the U.S. in 1968, but established Zojirushi America Corporation in Bell, California in April 1987 to better connect with their customers. This direct link in place, Zojirushi pursued their goal to create innovative products that would improve the American customer's way of life. To celebrate this milestone, Zojirushi has launched a 30 Days for 30 Years Giveaway campaign, #ZOJIRUSHIHAPPY30THGIVEAWAY, which is currently running.
Zojirushi has used its advanced technologies to develop an impressive household lineup over the past three decades, with specific products designed for the U.S. consumer. "We constantly strive to outdo ourselves… we're always trying to one-up past innovations," said Tatsu Yamasaki, President & CEO of Zojirushi America. "We have had tremendous growth in the U.S. over these 30 years, and we look forward to the future of this brand and the ways in which it might meet the everyday needs of our customers."
Zojirushi was established in 1918 as the Ichikawa Brothers Trading Company in Osaka, Japan. The first products launched were glass-lined vacuum carafes, which set an industry standard for high-quality vacuum-insulated products. Their patented Air Pot® was introduced in the 1970's, and in the 80's, Micro computerized rice cookers were unveiled. The company has continued to expand their product line ever since. 2018 will mark the company's 100th Anniversary.
Zojirushi was established in 1918 as a producer of hand-blown vacuum bottles and has been a world leader in thermal products ever since. The Zojirushi line has been expanded to include a wide range of stainless steel vacuum bottles, rice cookers, breadmakers, Air Pot® beverage dispensers, thermal serving carafes, specialty cookware, small electrics, restaurant equipment, and other products. Today, the Zojirushi corporate logo is a symbol recognized worldwide for innovative, highly durable products that are designed to make indoor and outdoor living a more convenient and pleasurable experience.
For more information on the entire quality Zojirushi Product Collection, contact Zojirushi America Corporation at 800.733.6270 or visit www.zojirushi.com
On Facebook: http://www.facebook.com/zojirushiusa
On Twitter: @ZojirushiUSA
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SOURCE Zojirushi America Corp.