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Aug 10, 2016, 03:00 ET Banks BCA and BRI Remain Indonesia's Most Valuable Brands With a Focus on Innovation That is Centred on Consumers' Needs

BrandZ™ Indonesia Top 50 Grows 2% in Total Brand Value as Brands Successfully Adapt Their Strategies to Changing Economic Conditions Indonesia's most ...


Jun 30, 2016, 02:22 ET First-ever Myanmar Study Highlights Factors for Brand Success & Future Game Changers

Local telecom brand MPT most loved amongst 42 key brands while global entrants are valued for their differentiation and innovation WPP and Millward...


Jun 07, 2016, 07:01 ET 'Transparent Innovation' Pushes Google Back to the Top of the BrandZTM Top 100 Most Valuable Global Brands, Increasing its Worth to $229 billion

The ability to disrupt sets apart the fastest growing brands Continual innovation, increased revenue from advertising, and growth in its cloud...


Mar 21, 2016, 08:14 ET Consumer Confidence Remains High in China, as the Country's 100 Most Valuable Brands Grow 13% in The Last Year

Market-driven brands surpass SOEs, creating over half the total value of the 2016 BrandZ™ China Top 100; tech brands drive growth while banks' power...


Jan 12, 2016, 05:04 ET Marketers Will Unite Sales and Media Touchpoints in New Ways in 2016, Says Millward Brown

Annual Digital & Media Predictions outline the need to optimize video and mobile advertising, evaluate connected TV opportunities and develop...


Jan 07, 2016, 04:00 ET Millward Brown's New Solution Helps Turn Digital Big Data into Better Data

Digital Behavior Analytics identifies relevant consumer data in search and social for 24/7 brand management Millward Brown, a global leader in brand, ...


Dec 17, 2015, 03:01 ET Millward Brown and Comscore Create Global Brand and Behavior Partnership for Digital Effectiveness

Combined offer will help brands boost digital ROI by connecting validated audiences with impact on brand and consumer behavior Millward Brown and...


Oct 14, 2015, 05:14 ET Video Viewing On Digital Now Matches Time Spent Watching Tv, But Low Digital Ad Receptivity Brings Targeting And Creative Challenges

AdReaction: Video Creative in a Digital World Examines Video Use By Multiscreen Users in 42 Countries and Explores Opportunities for Marketers...


Sep 23, 2015, 05:50 ET Brazil's Skol Named Latin America's Most Valuable Brand, Overtaking Mexico's Corona

Value of the top 50 increases 2% despite region's economic struggles Finance and beer brands thrive but B2B takes a dive as a fall in commodity...


Sep 09, 2015, 11:30 ET India's Top Brands Achieve Record-Breaking Value Growth of 33%

Year-on-year brand value increase is highest in BrandZ's 10-year history - reflecting a new sense of consumer empowerment, and smart business...


Aug 19, 2015, 10:33 ET BCA Leads First Ever BrandZ™ Ranking of Indonesia's Most Valuable Brands, Valued at $9.9 Billion

Study shows dynamic and confident Indonesia is a 'land of opportunity' for brands that can build real connections with consumers BCA (Bank Central...


May 26, 2015, 07:01 ET Apple Overtakes Google for the Top Spot in the 10th Annual Brandz™ Top 100 Most Valuable Global Brands Ranking

World's top 100 brands are now worth $3.3 trillion to businesses Apple has overtaken Google to reclaim the title of 'world's most valuable brand' in...


Jan 23, 2015, 07:01 ET Programmatic to Expand Role in 2015 to Encompass Creative and Brand, Says Millward Brown

Annual Digital & Media Predictions highlight how to optimize native advertising, paid micro-video and location-based marketing Millward Brown, the...


Dec 16, 2014, 01:00 ET Second-Screen Ad Synching Set to Soar in 2015

Millward Brown predicts rapid growth in synchronized messaging Consumers can expect to see more linked messages in 2015, with ads on TV being backed...


Sep 24, 2014, 05:02 ET Mexico's Corona Leads The Brandz™ Top 50 Most Valuable Latin American Brands For The Second Year

Food, Retail And Beer Brands Show Strongest Growth - Evolving To Stay Highly Relevant As Consumers Become More Prosperous For the second consecutive...


Aug 20, 2014, 04:32 ET HDFC Bank Named India's Most Valuable Brand in BrandZ™ Ranking, as Service Sector Brands Dominate

HDFC Bank is India's most valuable brand, with a value of $9.4bn, according to the first ever BrandZ™ Top 50 Most Valuable Indian Brands ranking...


May 20, 2014, 07:01 ET Google Overtakes Apple to Become the 2014BrandZ[TM]Top 100 Most Valuable Global Brand

End of Recession Pushes Combined Brand Value of Top 100 Up 12% Google has overtaken Apple to become the world's most valuable global brand in the...


Dec 18, 2013, 03:56 ET Russian Market Research Firm ARMI-Marketing Joins Millward Brown

Millward Brown, a global leader in brand, media and communications research, today announced a joint venture with its Russian partner, ARMI-Marketing....


Dec 10, 2013, 01:53 ET Drive for Multi-Screen Marketing to Dominate 2014, Says Millward Brown's Annual Digital & Media Predictions

Agency sees growth in screen-agnostic planning and believes multi-screen minimalism will be key to success Millward Brown, the world's leading expert ...


Dec 02, 2013, 10:00 ET 2014 BrandZ Top 100 Most Valuable Chinese Brands Unveils China is Increasingly a Consumer-driven Market

The 2014 WPP BrandZ™ Top 100 Most Valuable Chinese Brands study, commissioned by WPP and undertaken by Millward Brown, has been unveiled today. The...


Jun 23, 2012, 11:16 ET 50 Primeras Marcas Latinoamericanas Más Valiosas BrandZ™ 2012

Millward Brown, de conjunto BrandAnalytics y WPP, dan a conocer hoy la clasificación inaugural de las 50 Primeras Marcas Latinoamericanas Más...


Jun 22, 2012, 05:24 ET BrandZ[TM] Top 50 Most Valuable Latin American Brands 2012

First Publication of New Annual Study Launches Today Millward Brown, in conjunction with BrandAnalytics and WPP, today announce the inaugural BrandZ...


May 21, 2012, 20:00 ET Las principales marcas prosperan a pesar de la economía, según el último estudio de Millward Brown

- Las principales marcas prosperan a pesar de la economía, según el último estudio BrandZ[TM] Top 100 Most Valuable Global Brands de Millward Brown...


May 21, 2012, 20:00 ET Les plus grandes marques prospèrent malgré la crise économique selon le tout dernier Classement des 100 marques les plus estimables au monde de l'étude BrandZ[TM] de Millward Brown

La valeur de la marque numéro 1 Apple augmente de 19 % pour atteindre un total de 182,9 milliards USD tandis qu'IBM se hisse devant Google pour lui...


May 21, 2012, 20:00 ET Top-Marken trotzen der Wirtschaft wie aus der aktuellen BrandZ-Markenwertstudie von Millward Brown hervorgeht

Die führende Marke Apple wächst um 19 % auf 182,9 Mrd. $ und IBM macht Google den zweiten Platz streitig Erstmals ist eine afrikanische Marke unter...