News from the sway effect A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Jan 25, 2023, 11:55 ET THE FEMALE QUOTIENT NAMES THE SWAY EFFECT AS COMMUNICATIONS PARTNER

The Female Quotient (The FQ), an equality services organization working with companies and conscious leaders to curate experiences, thought...

Apr 29, 2021, 14:32 ET The Sway Effect Announces New Product Suite To Determine If Brands 'Hold Sway,' Assessing The Power Of Their Brand Equity

The Sway Effect, an integrated marketing and communications network, today announced the creation of a new product suite focused on helping brands...

Mar 11, 2020, 11:00 ET 4A's Brings On New Team To Handle Marketing and Communications

In an effort to build additional value and focus on making agencies matter, the American Association of Advertising Agencies (4A's), a...

Feb 20, 2020, 10:00 ET Betches Names The Sway Effect as PR Agency of Record

Betches, a digital media brand for gen z and millennial women, has named independent marketing and communications agency The Sway Effect as its new...