12-Year-Old Slime Glue Entrepreneur Madison Greenspan Expands Product Line to the DIY/Crafting Space

FAIRFIELD, Conn., Jan. 29, 2018 /PRNewswire/ -- Still riding high after launching her own successful slime glue company Maddie Rae's Slime Glue, and recently breaking the GUINNESS WORLD RECORD for the largest slime, tween Madison Greenspan is excited to announce her company is expanding its product line to include DIY/crafting products for 2018.

With slime glue sales booming last year, Greenspan felt the entrepreneurial itch to capitalize on her success. In a move to take her business to the next level, Madison is announcing the launch of approximately a dozen new SKU's for early 2018. After participating in many meetings with her development team, Greenspan finalized her selection of crafting products to add to her line.  Some expected top-sellers include: colored and glitter glues, puffy fabric paint, iron on glitter, essential oil scents, patterned duct tape, multi-colored pigment powder and more.  

Madison is showing the same positivity and dedication to this product line extension as she showed in her attempt to break the Guinness World Record for the largest slime. Her unbelievable feat of making 13,820 pounds of slime secured nearly a half a billion media impressions, increased her social media following to nearly 24,000 (and growing daily!), and even secured an invitation from TEDxTeen Talks organizers – quite an impressive honor. In addition, the busy teen is finding time to host slime demonstrations and birthday parties at her local toy store, Giant Steps, located in Fairfield, CT. The recent success has helped to encourage this extraordinary entrepreneur to tackle new business challenges.

"I am so excited to launch my new crafting products for 2018," said Greenspan. "Even though I still love making slime, DIY crafting projects are so much fun and I can't wait to share my ideas and products to the world."

Greenspan gained tremendous popularity in the slime world due to her brilliant business idea. She became increasingly frustrated at the glue shortage that we experienced last winter so she pleaded with her dad to help her make her own brand of slime glue and other slime making products. As the owner of a consumer products company, her father, Howard Greenspan knew he could help Madison fulfill her dream and in turn, offer her a real education in business. After lots of hard work, Maddie Rae's Slime Glue was born! Today, many thousands of gallons of glue have been sold, along with slime jars, slime coloring and most recently slime charms, slime clay and pigment powder.

"Madison's tenacity never ceases to amaze me," said Howard Greenspan. "Throughout this journey, Madison has gone above and beyond for her business and has shown me how grown up she really is. I am very proud of all her hard work and success."

Maddie Rae's new DIY and crafting products can be found in the coming months on Amazon and slimemaking.com.  Follow her success on Instagram @slimebymaddierae and YouTube: Maddie Rae's Slime Glue.

To arrange an interview with entrepreneur Madison Greenspan, please contact Kristina Avena at [email protected] or 203.590.1320.  Images of Madison and her glue products are available upon request.

MEDIA CONTACT: 
Kristina Avena 
Jr. Public Relations Associate  
[email protected], [email protected], 203.590.1302

SOURCE Maddie Rae’s Slime Glue