4 Ways for Cable Seals Manufacturing Companies to Build Stronger Connections with Digital Communities
NEW YORK, Oct. 4, 2018 /PRNewswire/ -- Digital marketing agency, fishbat, shares four ways that cable seals manufacturing companies can build stronger connections with their digital communities.
Digital marketing is a two-way street; you can't just create content and hope that readers take action. You need to foster relationships with the community to increase engagement, boost conversions, and establish brand trust. Here are four ways to foster a strong relationship with your digital community:
Share follower reviews. A good way of showing your community that you hear - and appreciate - their feedback is by highlighting reviews on your social media channels and your blog. This is beneficial for a few reasons:
- It's quick content that is easy to generate for you.
- It provides social proof of your products.
- It proves that you read and care about the feedback of your digital community.
Offer exclusive social media and subscriber promos. Reward your loyal digital community by offering discounts and promotions only available to social media followers or blog subscribers. They'll most likely take advantage of the exclusivity, while you can get a good read on how many of your customers come from social channels. You can track customer acquisition much more accurately when running unique promos as opposed to general commerce - but all your community sees is appreciation.
Ask your community what it wants. Give your digital community a say in the kind of content you create, the products you offer, and a number of other considerations. Even asking something as simple as what color packaging to use for a product can strengthen your bond with the community by improving engagement and enhancing sales (since you are giving consumers more of what they want).
Run an appreciation-focused contest. Appreciation contests can be short and easy to enter. For example, you can have them tag a friend in your social media post, or forward your email newsletter to someone who hasn't already subscribed. In exchange, they are entered to win a small prize. These types of contests let you build connections with your digital community while getting your content in front of a new audience.
About fishbat: fishbat is a full-service digital marketing firm and social media agency dedicated to connecting all types of businesses, like American Casting and Manufacturing with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management, and public relations, fishbat promotes a consistent and professional online voice for all of its clients.
SOURCE fishbat
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