40,000 Free Travel-Size Sets Of ProfilePRO Available Exclusively On StarShop

ProfilePRO System Customizes Hair Care Based On Individual Hair Characteristics

Jul 23, 2015, 09:03 ET from StarShop

NEW YORK, July 23, 2015 /PRNewswire/ -- StarShop, the new celebrity-driven m-commerce app founded by pioneer of "As Seen On TV" and original Shark Tank judge, Kevin Harrington, announced today that they are giving away 40,000 FREE travel-size sets of ProfilePRO, the first customized hair care system. Today through Friday, July 31st, StarShop users are eligible to receive a free personalized ProfilePRO travel-size set of shampoo and conditioner by visiting www.starshop.com or downloading the StarShop App, available via the iTunes App Store and Google Play.

"We are extremely excited to offer consumers a limited supply of free travel-sized ProfilePRO products available exclusively via StarShop through the end of July," said StarShop President Brian Harrington. "Over 55,000 people have tried it and we are looking forward to seeing ProfilePRO's continued success."

In response to consumer demand for customization, ProfilePRO developed the first customizable hair care system for men and women, tailored to serve consumers with almost every type of hair and hair condition. To select the right formula for each person, ProfilePRO asks a series of five key questions based on hair type, hair texture, hair behavior, and scalp condition. Each customer also selects their preferred scent and has the option to include a personal name to appear on the bottles. Full-size bottles will be available for sale shortly on the StarShop app.

Press Contacts:            
Joanna Cella/Emily Kjesbo                                                                            
ALISON BROD PUBLIC RELATIONS                                              
starshop@alisonbrodpr.com 
212.230.1800                                                                                      

About StarShop:
StarShop (www.starshop.com) is a new and innovative celebrity-driven m-commerce app, founded by Kevin Harrington which utilizes celebrities to present, demonstrate and describe various consumer products in categories spanning fashion, beauty, home, food, fitness, and electronics, via exclusive, entertaining video content created by six-time Emmy Award winning executive producer, Terence Noonan. Consumers will be able to take immediate action to purchase while watching video demos with their favorite stars. Several top celebrities like Nicole Richie, Nicki Minaj, Adam Levine, Paula Abdul, Eli Manning, as well as many more will all be launching their brands on the platform. The celebrity-curated marketplace is available for download in the iTunes App Store and Google Play.

About ProfilePRO:
ProfilePRO®, is the first and only individually customized hair care system. The innovative system was co-invented by Florida entrepreneur Jodi Dery and QVC Founder, Joe Segel. It was then refined by an elite team of highly skilled cosmetic chemists in Italy who have developed hair care and skincare products for several of the top name brands. The formulas were all tested and further refined by Dery at her award-winning Cloud 10 Salons in Florida, as well as previewed by over 3000 licensed hair stylists in Pennsylvania. Through this collaboration, ProfilePRO® was able to develop the ideal combinations of top-quality ingredients, free of sulfates and parabens, to produce outstanding results for each different hair profile. Because of the extreme degree of personalization, the ProfilePRO® system is sold exclusively through online websites, the first of which is the company's own website profilepro.com and through the StarShop app. Sign up for ProfilePRO® at www.ProfilePRO.com. 

Photo - http://photos.prnewswire.com/prnh/20150722/240593 
Logo - http://photos.prnewswire.com/prnh/20150602/220406LOGO

SOURCE StarShop



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