NEW YORK, April 17, 2014 /PRNewswire/ -- The evolution of news has been tied to drastic shifts in newsrooms—from organizational structure to staff sizes. With many outlets facing staff cuts and tightened budgets, freelancers have become essential in many news organizations, filling gaps and sustaining news production. Editors often use writers' associations, other publications, blogs, and freelancers' pitches to source reliable freelance journalists who can produce well-written, insightful content.
With all these channels, freelancers looking for ongoing relationships with editors need to ask: How do I stand out and convince editors to work with me again?
A recent Press Club of Cleveland panel addressed this challenge. Moderator Adam Burroughs of the Smart Business Network was joined by Doug Trattner, Fresh Water Cleveland Managing Editor, Jason Pettigrew, Alternative Press Editor-in-Chief, Steve Gleydura, Cleveland Magazine and Inside Business Editor, and Jane Levesque, MedCity Media Director of Content Marketing, to discuss how they find freelancers and share valuable advice on building a strong relationship with editors.
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.