5WPR Named Agency of Record For Faithlife Corporation
Jun 18, 2015, 01:00 ET
NEW YORK, June 18, 2015 /PRNewswire/ -- 5W Public Relations, one of the 20 largest independently owned public relations firms in the U.S., has been named Agency of Record by Faithlife Corporation, the worldwide leader in electronic tools and resources for Bible study.
"It is my pleasure to welcome Faithlife to the 5WPR family of clients," said Ronn Torossian, president and CEO of 5W Public Relations. "With Faithlife's knowledge of technology and innovative products, we plan on continuing to position Faithlife as the dominant name in the faith and technology sphere globally."
With a mission "to serve the church by fostering a culture of service and innovation," Faithlife has numerous products, including Logos Bible Software, which are heavily impacting the higher education and technology sector. The innovative company was co-founded in 1992 by former Microsoft program manager, Bob Pritchett.
"We are thrilled to be partnering with 5W, as their breadth of brand awareness and strong understanding of technology will help our company expand internationally," said Bob Pritchett, president and CEO of Faithlife. "5W has a history of providing well-thought out campaigns and building the profiles of companies in their respective industries; ultimately we are excited to see our goals come to fruition."
5W Public Relations will execute a PR campaign focused on strategically placed company and executive profiles, thought-leadership positioning, and media relations tactics targeted towards various industries, including Christian, technology and business sectors.
ABOUT 5W PUBLIC RELATIONS
5W Public Relations is a full-service Public Relations Agency known for cutting-edge programs that engage with businesses, issues and ideas. With more than 120 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold and results-driven approach to communications.
ABOUT THE FAITHLIFE CORPORATION
Since 1992, Faithlife Corporation (formerly Logos Bible Software) has grown from a couple programmers in a basement to the largest developer of digital tools for Bible study and the Christian church. Employing more than 400 people in downtown Bellingham, WA, Faithlife is the leading innovator and largest developer of Bible Study software and a worldwide leader in multilingual electronic publishing that is elevating learning through online and cloud-based technology for churches, universities and seminaries. The company partners with more than 300 publishers to make more than 53,000 Bible study resources available to customers around the world.
5W Public Relations
Ronn Torossian l [email protected]
SOURCE 5W Public Relations
Share this article