NEW YORK, March 29, 2012 /PRNewswire/ -- Video production can be tricky, but video content is compelling, and it's an increasingly important part of content marketing and social media strategies. Mastering the art of video production is an imperative for professional communicators, and today on Beyond PR, experienced producer Evan Horisk of MultiVu offers advice for:
Improving your organization's video output,
Addressing pre-production organization
Presenting yourself (or your brand) on-screen, and
Other on-camera details that make a real difference.
The Beyond PR blog highlights communications tactics and trends in public relations, investor relations, social media, SEO and content marketing.
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 58 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.