Acura Announces December and Year End Sales Results

TL Leads December Sales While All-New ZDX Hits Showrooms

Jan 05, 2010, 13:45 ET from Acura

TORRANCE, Calif., Jan. 5 /PRNewswire/ -- Acura's TL performance luxury sedan led December sales with 3,167 units sold, closely followed by TSX sports sedan sales of 2,926, up an impressive 17.9 percent. Strong sales of light trucks helped Acura achieve December sales of 10,575 units, a decrease of 8.1 percent based on the daily selling rate*. Acura year-to-date sales** reached 105,723, down 26.8 percent compared to 2008.

"The TL performance luxury sedan is gaining traction in the marketplace thanks to the availability of Super Handling All-Wheel Drive and an all-new 6-speed manual transmission model," said Jeff Conrad, vice president of Acura sales. "The TL has long been Acura's best selling sedan and December sales proved that the TL offers a great combination of performance, luxury, innovation and safety."

December marked the launch of Acura's all-new ZDX four-door sports coupe that began hitting dealerships mid month. While production slowly ramped up in December, 79 ZDX were sold in just a few days of sales. The MDX luxury SUV again led Acura light truck sales with 2,899 units (down 20.4 percent*), followed by RDX sales of 1,283 (up 4.4 percent*). Total Acura light truck sales tallied 4,261 for December (down 12.5 percent) while Acura car sales totaled 6,314 (down 4.8 percent).

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                        American Honda Vehicle Sales For December 2009

                           Month-to-Date                Year-to-Date
                  December  December     DSR**  December  December     DSR**
                      2009      2008    % Chg.      2009      2008    % Chg.
    Acura
     Division
     Total          10,575    10,680     -8.1%   105,723   144,504    -26.8%
     -----          ------    ------     -----   -------   -------    ------
      RSX                0         0                   0         1
      TL *           3,167     3,607    -18.5%    33,620    46,766    -28.1%
      TSX            2,926     2,304     17.9%    28,650    31,998    -10.5%
      RL               221       245    -16.2%     2,043     4,517    -54.8%
      --               ---       ---    ------     -----     -----    ------
      MDX *          2,899     3,383    -20.4%    31,178    45,377    -31.3%
      ZDX *             79         0                  79         0
      RDX *          1,283     1,141      4.4%    10,153    15,845    -35.9%
      ---            -----     -----      ----    ------    ------    ------
    Selling Days        28        26                 308       308

*The daily selling rate is calculated with 28 selling days for December 2009 and 26 selling days for December 2008.

**Year-to-date sales based on 308 days for 2009 and 308 days for 2008.

SOURCE Acura



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