WELLESLEY, Mass., Nov. 14, 2018 /PRNewswire/ -- In time for holiday online ad campaigns Adsonica™ announces the immediate availability of two-image Audio Display Ads that are compatible with leading platforms, and both mobile and desktop browsers. These ad units contain two images that get switched in synch with the soundtrack. The company also released an update to its online builder application to incorporate the two-image functionality.
Marketers will spend more than $40 billion on non-video display ads in 2019 according to emarketer.com, yet fewer than 0.06%-0.08% viewers will click on them. With Adsonica Audio Display Ads, they can achieve video-like levels of performance using low-cost media. In A/B tests, they delivered 4-5 times the industry average CTR for static display ads.
Adsonica's patented technology combines audio and images into a single file, eliminating loss during transmission or latency. The file gets served as an ordinary image ad. The ads are created using an online builder application, eliminating the need for programming or scripting. Adsonica supports all standard IAB unit sizes.
An example of a two-image Adsonica ad is: 250x300 Unit
"Using sound in digital advertising gives creative teams a new way to tell a story at affordable CPMs," said William Agush, CEO of Adsonica. "Our single image ads are already gaining traction with major advertisers and adding the capability to switch between two images provides them with more ways to create an engaging experience at traditional display costs."
Free Trial Available
The company is offering a free trial of its technology for any campaign running between November 1 and December 31, 2018. Go to https://www.adsonica.com/signup.html to register.
About Adsonica/Shuttersong
Adsonica/Shuttersong developed and patented (U.S. Patent 9,009,123) technology that combines image and non-image data into a single file. The company was founded in 2012 and originally deployed the technology in its Shuttersong® consumer photo application. In July the company announced a partnership with Advangelists, a leading mobile ad ecosystem. The company's investors and advisors include veterans of ad-tech, e-commerce, enterprise software, and new media. Additional information is available at www.adsonica.com.
Media Contact:
Shuttersong/Adsonica
William Agush
+1 781-492-0336
[email protected]
SOURCE Adsonica
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