Advertising Week XI Thought Leadership Agenda Set
CONVERGENCE TAKES CENTER STAGE AS EARLY REGISTRATION OPENS
NEW YORK, Aug. 25, 2014 /PRNewswire/ --
JESSICA ALBA, TIM ARMSTRONG, IRVING AZOFF, MARIO BATALI, YANNICK BOLLORE, DANIEL BOULUD, WAYNE BRADY, HANNIBAL BURESS, PETE CASHMORE, JOANNA COLES, ANDY COHEN, JAMES DOLAN, DAVID DROGA, SUSIE ESSMAN, SEN. KIRSTEN GILLIBRAND, SIR JOHN HEGARTY, ARIANNA HUFFINGTON, JON KAMEN, MARISSA MAYER, DEBRA MESSING, NIGEL MORRIS, JAMIE OLIVER, JONAH PERETTI, CHUCK PORTER, MICHAEL ROTH, SHERYL SANDBERG, KATHLEEN SAXTON, SIR MARTIN SORRELL, MICHAEL STRAHAN, DAMON WAYANS, AND HARVEY WEINSTEIN AMONG THOSE TO APPEAR
ACXIOM, ADARA, ADOBE, AMAZON MEDIA GROUP, AMSG, AOL, BUZZFEED, EXPONENTIAL, FACEBOOK, FAST COMPANY, FORTUNE, GETTY IMAGES, GOOGLE, KEEK, LIGHTHOUSE COMPANY, MARKETO, MASHABLE, MEDIAOCEAN, MICROSOFT, MILLENNIAL MEDIA, MLB ADVANCED MEDIA, NBCU, NCC MEDIA, NEW YORK MARKET RADIO, THE NEW YORK TIMES, NIELSEN, OPENX, PANASONIC, PANDORA, PWC, RADIUMONE, ROVIO, RUBICON PROJECT, QUIVER, UNIVISION, VERIZON, THE WALL STREET JOURNAL, WEBMD, YAHOO AND YP, AMONG CORPORATE AND MEDIA PARTNERS
Advertising Week, the world's largest annual gathering of advertising, entertainment, marketing, media and technology industry leaders, returns to New York City for the 11th year September 29th - October 3rd. The 2014 agenda features a broad array of content and themes including: convergence of content, distribution and technology, creativity, data, design, dynamic women, mobile, multicultural, native, privacy, programmatic, storytelling, talent, video and the broad arena of pop culture.
The Week will feature 240 distinct Seminars, all taking place in Advertising Week's Times Square hub which includes BB King's, the Hard Rock, Liberty Theater, the newly refurbished NASDAQ MarketSite and the Times Center, all of which are located within a one-block radius between 7th and 8th Avenues. Also returning is the Advertising Week Experience (AWE), which will showcase more than 75 leading edge start-ups that are reshaping the industry in real time. All of the Seminars will be streamed live, powered by MLB Advanced Media, and made available online at www.advertisingweek.com. Preliminary Advertising Week XI highlights:
- Grand Central Terminal will host the Opening Gala, presented in partnership with Amazon Media Group
- Terminal 5 hosts the opening night concert for the first time as New York Market Radio unites to present Advertising Week's biggest concert ever
- The Wall Street Journal launches a new Disruption evening reception and dinner
- Fortune stages a special Advertising Week edition of Brainstorm TECH
- Comedy reigns supreme throughout the week with the Friar's Club, Gotham Comedy Club and the Upright Citizens Brigade all staging events by day and night
- Paul Woolmington and Frank Rose lead a special two hour Immersive Storytelling experience
- Soledad O'Brien goes one-on-one with industry icon, Keith Reinhard
- Microsoft will host its signature Wednesday night concert at the Best Buy Theater
- CMOs and CEOs will take center stage throughout the week along with a "State of the Industry" series featuring more than a dozen major trade associations CEOs
- The Advertising Week Experience (AWE) and Industry Index Venture series shine a spotlight on start-ups
- British creativity and thought leaders continue to make a strong showing with Centaur, D&AD, The Drum and Haymarket staging seminars
- Katie Kempner's Perspectives, featuring interviews with dynamic industry women returns to The Week
- Extended content tracks dig deep into industry hot buttons including: Programmatic, Mobile, Data, Video, Innovation, Local, Health, Wellness & Wearables, Retail Innovation, Sports, Native Ads, Cross-Screen and Social Influence
The Advertising Week XI calendar is now live. To register and find out more information, please visit www.advertisingweek.com. Apps for both iOS and Android go live after Labor Day. And to join the conversation year-round, visit The Advertising Week Social Club, which delivers unique content, insights and perspective at www.theawsc.com.
About Advertising Week:
Since its creation in 2004, Advertising Week has drawn more than 1.2 million participants from around the world to New York City for a weeklong hybrid of events built on thought leadership. Evening events celebrate the ties of advertising and popular culture with star talent. Beyond enlightenment & entertainment, the mission of The Week is to inspire young people to join the craft; focus on the social impacts of advertising; address the most important issues facing the industry and shine a bright light on the business and economic influence of the advertising, media and marketing industries.
In 2013, the New York City flagship edition was joined by Advertising Week Europe in London. In just two years, Advertising Week Europe has grown into the continent's largest annual gathering of advertising, marketing and media leaders. The Week returns to London March 23-27, 2015.
Advertising Week is produced globally by Stillwell Partners.
Photo - http://photos.prnewswire.com/prnh/20140825/139364
SOURCE Advertising Week
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