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Adyen lanza Score con GoFundMe
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Aug 31, 2021, 07:18 ET

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- Adyen lanza Score con GoFundMe, una herramienta de aprendizaje automático para identificar fácilmente a los usuarios de plataformas maliciosas

ÁMSTERDAM, 31 de agosto de 2021 /PRNewswire/ -- Adyen (AMS: ADYEN), la plataforma de pagos global elegida por muchas de las empresas líderes del mundo, lanzó hoy Score. La empresa es la primera en comercializar una solución impulsada por el aprendizaje automático en una única plataforma para señalar la actividad irregular y supervisar el cumplimiento de la plataforma. Al aprovechar la información de datos que analiza los datos del comerciante de la plataforma y marca el comportamiento inusual del usuario de la plataforma, Score ayuda a los comerciantes de Adyen a evitar el uso indebido de la plataforma. Como Score proporciona información a través de un amplio conjunto de señales de riesgo, la función es de apoyo significativo para los procedimientos de cumplimiento de los comerciantes de la plataforma. Al mejorar la eficacia y reducir el tiempo dedicado a las revisiones de seguridad de los usuarios de la plataforma, Score aumenta la escalabilidad operativa de las plataformas.

Score es la última incorporación a la oferta de plataformas de la compañía. GoFundMe, la plataforma global de recaudación de fondos en línea, es uno de los primeros comerciantes de Adyen en implementar Score durante los últimos seis meses.

"Score nos ha ayudado a ofrecer el mejor servicio posible para ayudar a la mayor cantidad de personas posible, al tiempo que garantiza que nuestros clientes confíen en que GoFundMe los mantiene seguros y protegidos", dijo Matthew Murray, director de Riesgos y Cumplimiento de GoFundMe. "Estamos adoptando constantemente las mejores herramientas para asegurarnos de tener una imagen completa y precisa de nuestro perfil de riesgo, por lo que nos complace ser los primeros en probar esta nueva solución Score".

"Aquí es donde la tecnología y el cumplimiento se encuentran; estamos muy entusiasmados con el lanzamiento de Score, ya que ahora podemos apoyar a los comerciantes de nuestra plataforma en el monitoreo de la integridad y el fraude de usuarios de la plataforma. Reducir el riesgo es una prioridad principal para las empresas de plataformas", dijo Mariëtte Swart, CLCO de Adyen. "La función pone a nuestros comerciantes en control total al ofrecer una solución que nunca deja de aprender".

Para más información sobre los productos, consulte aquí.

Acerca de Adyen

Adyen (AMS: ADYEN) es la plataforma de pagos elegida por muchas de las empresas líderes del mundo, y proporciona una infraestructura moderna de extremo a extremo que se conecta directamente a Visa, Mastercard y los métodos de pago preferidos de los consumidores en todo el mundo. Adyen ofrece pagos sin problemas a través de canales en línea, móviles y en la tienda. Con oficinas en todo el mundo, Adyen atiende a clientes como Facebook, Uber, Spotify, Casper, Bonobos y L'Oréal. Adyen mejora y expande continuamente su oferta de productos como parte de su curso normal de negocios. Los nuevos productos y funciones se anuncian mediante comunicados de prensa y actualizaciones de productos en el sitio web de la empresa.

Acerca de GoFundMe

Fundada en 2010, GoFundMe es la plataforma global de recaudación de fondos más grande que permite a las personas dar y recibir ayuda. Desde entonces, más de 15.000 millones de dólares de más de 200 millones de donaciones han elevado a aquellos con necesidades y sueños, al tiempo que han tenido un impacto a gran escala. GoFundMe está construyendo un sistema de soporte global que crea una oportunidad para que todos prosperen.

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