Agoura Hills-Based Cydcor Launching Fourth-Annual Day Of Smiles Fundraising Event For Operation Smile

Campaign expected to push total past $1 Million fundraising goal

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Jun 21, 2016, 09:05 ET

AGOURA HILLS, Calif., June 21, 2016 /PRNewswire/ -- Employees of Cydcor, the leading provider of in-person customer acquisition, along with more than 4,000 volunteers from a network of independent sales offices across North America and abroad, will join together to raise money June 25 and 29 as part of their annual Day of Smiles fundraiser benefitting Operation Smile. Cydcor has partnered with Operation Smile since 2010, helping children around the globe who were born with a cleft lip or cleft palate receive surgery.

This year's Day of Smiles campaign should put the company's total giving to Operation Smile at more than $1 million. Money raised through Cydcor's previous Day of Smiles campaigns has been used to sponsor four Operation Smile medical missions to Brazil, Bolivia, Guatemala and Mexico. The ongoing fundraising efforts by Cydcor have resulted in more than 3,000 children receiving life-changing surgeries.

"Cydcor is right on the cusp of raising a combined $1 million for Operation Smile, and this year's Day of Smile campaign will definitely put us over that incredible fundraising goal," said Cydcor President Vera Quinn. "Our corporate office team in Agoura Hills, Calif., and thousands of volunteers from sales offices will be out in their local communities, hosting events and going door-to-door, to raise not just money, but awareness of the incredible work Operation Smile continues to do. I've seen firsthand the profound change Operation Smile can make in the lives of these children and their parents. At Cydcor, we're proud to help deliver that life-changing smile through our Day of Smiles efforts."

Volunteers from Cydcor and sales offices will be using the power of their own smiles and the leadership skills they use daily to canvas local businesses and communities raising funds for Operation Smile on June 25 and 29. They will be clad in matching blue shirts emblazoned with the Operation Smile logo.

"Cydcor has used its reach to introduce how individuals can help somebody else halfway around the world. They just say to their employee base, 'Just give us one day -- one day to go out and tell some customers about Operation Smile,'" said Dr. William Magee, Co-Founder and CEO of Operation Smile. "It's about more than one child before and after (surgery), it's using that child as a metaphor to show that involvement can create change."

Every three minutes, a child is born with a cleft lip or cleft palate. The surgery to correct the issue can cost as little as $240. By continuing to raise money for Operation Smile, Cydcor is working to ensure these children around the globe are given the opportunity to smile, to thrive and live successful lives.

Added Kathy Magee, Operations Smile Co-Founder and President: "The world needs businesses like Cydcor; they have energy, they have enthusiasm and this is a group that can really come behind us. They are showing their social responsibility by being a part of a charity that makes changes everywhere."

"By partnering with Operation Smile, we're able to deliver on a dream of creating a smile for a child that doesn't have that opportunity due to a facial deformity," added Cydcor's Quinn. "There is such a willingness to serve others that it has become second nature to include fundraising for Operation Smile into our goals. It is a point of pride for the company and for the network of offices across the country." To help support Cydcor's fundraising efforts for Operation Smile, visit www.operationsmile.org/cydcor. Learn more about Cydcor on Facebook and Twitter, or on the Cydcor blog.

About Cydcor
Cydcor is the leading provider of outsourced, face-to-face sales teams to a diverse client base of companies in a wide range of industries, including telecommunications, office products, retail, energy, and financial services. Serving Fortune 500 and emerging market clients in the business-to-business, residential, and retail channels through in-store marketing initiatives, Cydcor works with a network of more than 400 independently owned corporate licensee (ICL) sales offices, providing clients access to more than 4,600 sales professionals. The privately held company is based in Agoura Hills, California. For more information about Cydcor, visit www.cydcor.com.

About Operation Smile
Operation Smile is an international medical charity that has provided hundreds of thousands of free surgeries for children and young adults in developing countries who are born with cleft lip, cleft palate or other facial deformities. It is one of the oldest and largest volunteer-based organizations dedicated to improving the health and lives of children worldwide through access to surgical care. Since 1982, Operation Smile has developed expertise in mobilizing volunteer medical teams to conduct surgical missions in resource-poor environments while adhering to the highest standards of care and safety, and has provided hundreds of thousands of free surgeries. Operation Smile helps to fill the gap in providing access to safe, well-timed surgeries by partnering with hospitals, governments and ministries of health, training local medical personnel, and donating much-needed supplies and equipment to surgical sites around the world. Founded and based in Virginia, U.S., Operation Smile has extended its global reach to more than 60 countries through its network of credentialed surgeons, pediatricians, doctors, nurses, and student volunteers.