ALL YOU Launches Search For 2014 America's Smartest Shopper
ALL YOU, TIME INC.'S SMART SHOPPING BRAND, PARTNERS WITH SAMSUNG
NEW YORK, July 25, 2014 /PRNewswire/ -- Time Inc.'s ALL YOU, a brand that pioneered the smart shopping movement, is searching for America's Smartest Shopper. Beginning today, smart shoppers are able to enter via social media with the hashtag #aysmartestshopper or submit their best shopping tip at www.allyou.com/smartestshopper. As part of the contest, which is sponsored by Samsung, ALL YOU will select 25 semifinalists who will be given a new Samsung Galaxy S® 5 to create a 60-second video that explains why they should be crowned the next ALL YOU America's Smartest Shopper; ten finalists will be chosen and ALL YOU, voters and a panel of saving-savvy judges, including Kristen Bellstrom, senior editor of Time Inc.'s MONEY, Trae Bodge, senior lifestyle editor for digital offers destination RetailMeNot, Teri Cosenzi, beauty expert and founder of BeautifulMakeupSearch.com, and Crystal Paine, founder of MoneySavingMom.com – will determine the winner, who will then be revealed live on NBC's TODAY Show in advance of Black Friday later this fall. A call-to-action for the America's Smartest Shopper contest is featured in the August issue of ALL YOU, on newsstands nationwide today.
"Smart shoppers are loud and proud of their savings strategies, and ALL YOU is excited to give them a platform to celebrate and share their best purchases and tips," said Nina Willdorf, Editor of ALL YOU. "ALL YOU readers are among the smartest shoppers out there, but we know there is a whole nation of smart shoppers – and we want to hear from every corner of the country!"
"The influx of technology has propelled the smart shopping movement forward," said Suzanne Quint, Publisher of ALL YOU. "In fact, 84% of ALL YOU readers use their smartphones to search for deals while shopping. There is a deep, intrinsic link between the two and we are thrilled to partner with Samsung on The Search for America's Smartest Shopper."
How to Enter
- Visit www.allyou.com/smartestshopper to share your best shopping tip and a photo that illustrates that tip. You can also enter via hashtag on Instagram or Twitter with the hashtag #aysmartestshopper. Entries will be accepted from July 25th through August 15th. Official rules are available on the site.
Voting
- Voting takes place September 17th until October 3rd.
Prizes
- The winner will take home $1,000 plus a Samsung prize package including the Galaxy Tab® S 8.4, Gear Fit and Smart TV.
- Two runners-up will each receive $500 plus a Galaxy Tab® S 8.4, Gear Fit and Samsung Level™ On headphones.
- Three finalists will receive a trip with a guest to New York City, where the winner will be revealed live on NBC's TODAY Show.
2013 FINALISTS
After nearly 200 thousand reader votes, last year's winner of ALL YOU's America's Smartest Shopper Contest was Emily Graves from Ottawa, Kansas. She saves her community hundreds of thousands of dollars every month by posting local deals on her price-matching blog, gravespartyof4.blogspot.com. Runners-up included Allison Eisig who used a combination of credit card rewards and discounts to travel to Fiji, Australia, and Hawaii for less than $1,000, and Shawan Burns who recycles used ink cartridges at office-supply stores to earn rewards that she then redeems for free office supplies.
ABOUT ALL YOU
America's smart shopping brand, ALL YOU, has become the leading content brand helping women make wise purchasing decisions and enjoy life for less. Since its introduction in 2004, ALL YOU (www.allyou.com) has been the nation's fourth fastest-growing consumer magazine and is a monthly top-seller at Kroger, Publix, Walmart and other retailers. ALL YOU is built on a unique social foundation -- its audience creates a significant portion of the content including shopping strategies and apps, money-saving recipes, and best beauty buys. Shopping tools, such as the Grocery Deal Finder's shopping list maker and Shop Now, technology that allows readers to comparison shop directly from the pages of ALL YOU, impact our consumers' purchasing behavior and ultimately drive sales across retail stores, sites, and categories for marketers. ALL YOU is produced by Time Inc., one of the largest branded media companies in the world.
ABOUT SAMSUNG TELECOMMUNICATIONS AMERICA
Samsung Telecommunications America, LLC, (Samsung Mobile) a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets, wireless infrastructure and other telecommunications products throughout North America. For more information, please visit www.samsung.com.
ABOUT SAMSUNG ELECTRONICS CO., LTD.
Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 270,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.
Samsung, Galaxy, Galaxy S, Galaxy Tab and Samsung Level are all registered trademarks of Samsung Electronics Co., Ltd.
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