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Allstate's Quote Donation Revs Up Motorcycle Safety

Company pledges $5 to Road Guardians for every new motorcycle insurance quote


News provided by

The Allstate Corporation

Oct 11, 2010, 11:00 ET

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NORTHBROOK, Ill., Oct. 11 /PRNewswire/ -- Motorcyclists are about 37 times more likely than car occupants to die in a crash, according to the National Highway Traffic Safety Administration. Allstate is helping bikers stay safe on the road by donating $5 to Road Guardians for every person who calls for a quote for motorcycle insurance.

"I believe Allstate's coverage for cyclists is the best there is. But, we know that regardless of insurance coverage, a rider has to take personal steps to ensure safety on the road," said Chuck Paul, vice president of Allstate's emerging businesses. "Anyone who gets a quote for their bike through Allstate is helping their fellow riders stay safe at the same time."

Allstate's quote donation program with the Road Guardians will run through December 31, 2010. Road Guardians provides safety and education resources to cyclists, including a first responder-based curriculum that teaches riders how to start proper & effective emergency care at the scene of a motorcycle accident until help arrives. To date, nearly one-third of the students who've received Road Guardians first-responder training have used their skills within three years of instruction.

"The funding from Allstate will be used to help train and educate road riders to be there for their fellow cyclists when they need it most," said Vicki Sanfelipo, president of Road Guardians. "We're working with Allstate to help save lives by offering on-the-road training to help prevent and respond to crashes."

Riders who are interested in getting a quote from Allstate that benefits Road Guardians can call 877-871-0500 for a motorcycle insurance quote. For every completed quote, $5 will go to the Road Guardians.

DISCLAIMER: No purchase necessary. Program applies to motorcycle insurance. For each quote received, $5 will benefit the Road Guardians. Maximum Allstate donation is $100,000. Program donations limited to quotes received beginning now and ending December 31, 2010. This promotion is not available in AL, AK, ME, MA, NC, NY and UT. The Road Guardians name and logo are used with its permission, which in no way constitutes an endorsement, expressed or implied, of any product, service, company or individual.

About Allstate

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate is reinventing protection and retirement to help more than 17 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate®.

SOURCE The Allstate Corporation

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