AMTA Announces Call for Massage School Grant Applications funded by Massage Envy

Five $10,000 grants awarded to schools to help advance the massage therapy profession

SCOTTSDALE, Ariz. and EVANSTON, Ill., Oct. 1, 2025 /PRNewswire/ -- The American Massage Therapy Association (AMTA), today announced the seventh round of massage school grants, funded by Massage Envy, to support future massage therapists and strengthen the massage industry. AMTA is the largest non-profit, professional association serving massage therapists, massage students, and massage schools. Massage Envy is a national leader in skin care and the nation's No. 1 provider of massage in the U.S. collectively across its franchise network.

"At Massage Envy, we recognize the significant impact that quality education has on the future of the massage therapy industry," said Todd Schrader, CEO of Massage Envy Franchising. "Since 2022, we have demonstrated our commitment to developing a skilled workforce by investing $300,000 in grants to 30 institutions dedicated to preparing the next generation of massage therapists."

Building on that commitment, AMTA will award five $10,000 grants funded by Massage Envy in December 2025 to help institutions attract, train and graduate future generations of massage therapists.  Accredited massage schools interested in applying for a grant should fill out an online application on AMTA's website, detailing how the grant would help support their school and students. Applications are now open through October 31, 2025.

"AMTA is pleased to further expand opportunities for massage therapy schools and students," said Cindy E. Farrar, AMTA National President. "Our relationship with Massage Envy is a testament to our shared commitment to advancing the profession, and we look forward to supporting even more institutions and future therapists through this initiative."

Massage Envy does not sponsor or administer the grant program, and Massage Envy is not affiliated with and does not endorse any massage school, including those receiving the grants. 

About Massage Envy
Massage Envy, based in Scottsdale, Arizona, is a national franchisor and does not independently own or operate any of the Massage Envy franchised locations nationwide. The Massage Envy franchise network, through its franchise locations, is a leading provider of premium skin care offerings and massage services. The Massage Envy brand was founded in 2002 and began offering skin care services in 2008. The brand has franchise locations in 49 states that have together delivered more than 225 million services across its skin care and body care offerings. For more information, visit www.MassageEnvy.com or follow @MassageEnvy on Instagram, X, and Facebook.

About The American Massage Therapy Association
The American Massage Therapy Association, the most trusted name in massage therapy, is the largest non-profit, professional association serving massage therapists, massage students and massage schools. The association is directed by volunteer leadership and fosters ongoing, direct member-involvement through its 51 chapters. AMTA works to advance the profession through ethics and standards, the promotion of fair and consistent licensing of massage therapists in all states, and public education on the benefits of massage. To find a qualified massage therapist in your area, please visit AMTA's Massage Therapist Locator Service.

SOURCE Massage Envy