Amway to Give Away Four Spots in Kurt Warner's "Ultimate Football Experience Presented by Nutrilite"

ADA, Mich., Nov. 29, 2011 /PRNewswire/ -- Amway North America announced today that it will award four Grand Prize winners the opportunity to meet football legend Kurt Warner and play in his "Ultimate Football Experience Presented by Nutrilite" celebrity flag football tournament in Phoenix on March 9 – 10, 2012 as part of the NUTRILITE Ultimate Football Experience Sweepstakes.

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Nutrilite, the world's No. 1 selling vitamins and dietary supplements brand*, has a multi-year endorsement agreement with Warner. Amway and Nutrilite held a sweepstakes last year for one coveted spot in the flag football weekend, and are stepping up their support this year with a title sponsorship and additional sweepstakes winners.

The promotion runs from November 29, 2011 - February 6, 2012 and fans can sign up at www.Facebook.com/Nutriliteus. No purchase necessary.

"Four lucky football fans will have the chance to hit the field with football stars of yesterday and today for my 'Ultimate Football Experience Presented by Nutrilite'," said Warner.

During the annual weekend corporate teams of eight players are led into battle by NFL players of the past and present for a competitive four-on-four flag football tournament held at the training complex of the Arizona Cardinals. The event benefits the Kurt Warner First Things First Foundation, which is dedicated to impacting lives by promoting Christian values.

"We've been blessed to have greats like Aaron Rodgers, Phillip Rivers, Warren Moon, Joe Flacco, Phil Simms, Michael Strahan, Matt Ryan and many others all take time out of their busy schedules to join in the football fun while helping generate funds for the outreach of my First Things First Foundation," adds Warner.

"We're excited to increase our support of this very worthy cause," says Jori Hartwig, Vice President of Marketing for Amway North America. "It's a natural fit with our AMWAY ONE BY ONE® Campaign for Children, which focuses our philanthropic initiatives around the world on helping children live better lives."

"The Ultimate Football Experience Presented by Nutrilite is like a dream come true for any sports fan," says Jared MacFarlane, of Woodbridge, Virginia, who won last year's NUTRILITE Ultimate Football Experience Sweepstakes. "You actually get to play 'backyard-ball' with some of the best who've ever played the game, and you get to chill with them in the locker-room, so it's not all about JUST football. Also, Kurt runs a phenomenal foundation, so the whole event benefits a worthy cause. It truly was the experience of a lifetime."

The winners will each receive an all-expense paid trip for two to Phoenix, including airfare, accommodations, rental car and a $500 Visa® Gift Card.

Fifteen (15) Second Prize winners will each receive a set of NUTRILITE® The Perfect Pack for Your Health, which includes a 30-day supply (336 tablets) of NUTRILITE DOUBLE X® Vitamin/Mineral/Phytonutrient, NUTRILITE Concentrated Fruits and Vegetables Dietary Supplement and NUTRILITE OCEAN ESSENTIALS® Balanced Health. 

(25) Third Prize winners will receive a NUTRILITE-branded official size football personally autographed by Kurt Warner.

(250) Scratch and Win Game winners will receive a $25 online gift code to footballfanatics.com

For more information on the Ultimate Football Experience, visit www.kurtwarner.org.

The Ultimate Football Experience is the signature fund-raising event of Warner's First Things First Foundation, which is a 501c3 public charity dedicated to promoting Christian values and blessing the lives of those less fortunate with projects such as trips to Disney World for ill children, building recreation centers in children's hospitals, and rewarding single parents as they achieve the dream of home ownership.  All projects are centered on Kurt and his wife Brenda's life theme of putting faith and family first.
(www.kurtwarner.org)

About Kurt Warner

A retired NFL and Super Bowl MVP, Kurt Warner currently serves as an in-studio analyst for NFL Network. Last fall, he finished among the final five competitors in Season 11 of ABC's hit show "Dancing with the Stars." Kurt lives in Arizona with his wife Brenda and children Zachary, Jesse Jo, Kade, Jada Jo, Elijah, and twins Sienna and Sierra. For a detailed bio on Kurt Warner, visit http://kurtwarner.org/kurt/index.html.  Follow Kurt on Twitter® (@kurt13warner) and/or Facebook® (kurt13warner).

About Nutrilite

NUTRILITE, exclusively from Amway, is the world's No. 1 selling vitamins and dietary supplements brand.* Amway is so committed to total quality control of its plant concentrates from seed to tablet, it offers the only global vitamin and mineral brand to grow, harvest, and process plants on its own certified organic farms.** Nutrilite farms are located in California, Washington, Mexico, and Brazil.

NUTRILITE Daily Multivitamin, Concentrated Fruits and Vegetables, and DOUBLE X Vitamin/Mineral/Phytonutrient, the brand's three most popular supplements in North America, have completed NSF International's Certified for Sport® program, which reduces the risk that a dietary or sports supplement contains banned substances.

*Source Euromonitor International Limited; Vitamins and Dietary Supplements, World, Retail Value RSP, 2010.

**Source Euromonitor International Limited; Based on 2010 RSP sales (US$) of Vitamins and Dietary Supplements (VS) across all retail channels.  VDS includes mineral supplements, fish oils, dietary supplements, tonics and bottled nutritive drinks and child-specific vitamins and dietary supplements.  "Global Presence" for a brand is defined as having at least a 0.1% regional value share in at least four of the seven global regions.  To challenge the claim, brand owners must at least partially own and control the production process, from farms where ingredients are grown to the plants where the brand is manufactured.  Brand owners must not only own farms where inputs used in the manufacture of a brand are planted, grown and harvested, but these farms must also be organically certified.  Based on Euromonitor research for Amway Corporation.  To the extent permissible, Euromonitor does not accept or assume responsibility to any third party in respect of this claim.

SOURCE Amway North America