Annapolis Town Center Appoints New General Manager and Marketing Director

Bill Baker and Craig Ballard Bring 50 Years of Experience 

ANNAPOLIS, Md., Jan. 8, 2025 /PRNewswire/ -- Annapolis Town Center, a premier mixed-use development located in the heart of Annapolis, is proud to announce the addition of Bill Baker as General Manager and Craig Ballard as Marketing Director. Together, Baker and Ballard bring a combined 50 years of expertise to further elevate Annapolis Town Center as a leading lifestyle destination. 

Baker is a retail industry expert with over 30 years of experience in commercial property management and real estate, overseeing a $30M renovation of Perimeter Mall in Atlanta, GA, and leading the grand opening of several high-profile properties such as The Shoppes at River Crossing and Oviedo Marketplace. 

Ballard has held various Marketing Director roles since 2002. At AutoZone, he led a campaign that increased engagement by 30%. At the National Civil Rights Museum, he launched the "Legacy Award" within the "Freedom Award" campaign.

"Bill and Craig will play vital roles in shaping the future of Annapolis Town Center," said Stephany Ruiz, Vice President Marketing & Experience at Trademark Property Company. "Their proven track records in cultivating a culture of teamwork, innovation, and success, align perfectly with our mission to create exceptional experiences for our community." 

As General Manager, Baker will oversee all aspects of Annapolis Town Center, including business development, operations, events, store openings, and property upgrades. He will coordinate with marketing and residential managers to ensure a seamless mixed-use living and shopping experience.

"I'm excited to build on the strong foundation of community partnerships and business growth at Annapolis Town Center," said Baker. "This is more than just a shopping destination—it's a dynamic hub for connection. I'm eager to contribute to all the ways this venue will bring the community together."

Ballard will lead the strategic vision and execution of all marketing initiatives including event management, community relations, public relations, and digital engagement. He will oversee the property's website, social media, and advertising ensuring they align with Annapolis Town Center's brand and mission.

"Joining the Annapolis Town Center team is an incredible opportunity," said Ballard. "I look forward to showcasing the exciting experiences and moments happening here for guests and residents."

This announcement continues significant growth for Annapolis Town Center, recently named the #1 most visited lifestyle center in Maryland, according to Placer.ai data. After welcoming several new tenants such as Sephora, Urbano Mexican Fare, and Toastique, Annapolis Town Center continues to grow and enhance its community impact.

For more information about Annapolis Town Center, please visit https://annapolistowncenter.com.

About Annapolis Town Center & Trademark Property Company
Annapolis Town Center serves as an entertainment destination for locals, visitors, and business professionals alike, offering a relaxing, fun, and inclusive space for the Annapolis and surrounding communities. Annapolis Town Center is operated by Trademark Property Company. Trademark Property Company is a full-service real estate firm focused on investments, development, and institutional services of retail, multifamily, office, and mixed-use properties. Fort Worth, Texas-based Trademark has invested in, developed, or redeveloped 21 million square feet of mixed-use, multifamily, and retail assets worth $4.6 billion. Trademark's experienced team of more than 145 employees is currently responsible for a 17-property portfolio totaling approximately 9.4 million square feet of mixed-use and retail projects across the country. A three-decade leader in navigating the changing mixed-use real estate landscape, Trademark's purpose is to be extraordinary stewards, enhance communities, and enrich lives. For more information, visit www.trademarkproperty.com or interact on Facebook, LinkedIn and Instagram.

SOURCE Annapolis Town Center