APPCON(TM) 2010 Session Lineup Covers Mobile Apps From All Angles

LAS VEGAS, March 25 /PRNewswire/ -- Organizers of APPCON™, the world's only mobile App-centric forum, today released the lineup for its August event featuring more than 40 educational sessions covering all aspects of the mobile App market. The sessions promise to deliver the most comprehensive, vendor-neutral look at the leading and emerging mobile App trends at a practical and technical level to provide the foundation required to move mobile App development to the next level.

Organized into three tracks—App development, IT integration and the business of Apps—the APPCON™ educational program covers Apps for all vendors and platforms, providing a more holistic approach to technical proficiency and market opportunities than other platform-specific events offer.

"Most of the sessions are cross-platform to provide a broad overview of the development and business environment surrounding each," said Jeff Pressman, COO of ConvExx, a full-service show and event production company based in Las Vegas that is co-producing the event. "But, there will also be specific sessions on timely topics, like beginner and advanced development for the iPad, that offer a deeper dive into the technical aspects for the specific platform."

Unique to APPCON™ is the entrepreneurial twist to the program. The App business is exploding, with many players in the game—from indie developers and larger App shops to enterprise businesses and big brands looking to leverage the mobile movement to grow their business. APPCON™ sessions blend these perspectives with topics that range from 2D/3D barcoding, game development, HTML5, augmented reality, security concerns, mapping Apps and multimedia integration.

Session tracks include:

• Developer: technical sessions for developers, architects and technical managers covering location-based services, cross-platform integration and gaming.
• IT: technical/management sessions for IT experts evaluating, designing or implementing mobile support in the enterprise, with topics including MS Exchange integration, mobile App security and compliance issues.
• Business: sessions covering the business, legal, sales, marketing and other aspects, including a special focus on small businesses and startups.

Case studies will also be presented to highlight best practices and success in mobile App development and integration.

"APPCON™ is a great place for established or aspiring App developers to build their essential skill set to meet the growing demand for innovative, exciting Apps and advance their career," said Bryan Scott, CEO of Taptopia, a global provider of mobile technology solutions for event organizers, convention centers and their related vendors. "And, the event gives developers and business leaders the opportunity to network and explore potential partnerships for business development."

APPCON™ attendees can choose a single track and attend most or all sessions within that area, or they may pick and choose sessions of interest from any track offered.  

Another unique feature to APPCON™ is the Fast Pitch program that is half social event, half App showcase. Fast Pitch marries business with pleasure, featuring cocktails, food and as many six-minute App demos as possible in one evening.

A Hackathon contest is also part of the program, pitting developer teams against one another in a battle for App supremacy. Through a partnership with one of the world's most innovative robotics companies, APPCON™ participants will be able to get their hands on the latest robotic gear and have a chance to win prizes for their App coding prowess.

Attending or exhibiting at APPCON™ is inexpensive, with all-inclusive packages covering booth space and conference registration fees for one set price. Rooms at the Paris Hotel start at just $69 a night, and rooms at the connecting Bally's Resort start at just $49.

For exhibitor information, download the APPCON™ Exhibitor Prospectus or contact Jonathan Papesh at 702-450-7662 x240 or by email at [email protected].

For more information about APPCON™ 2010, visit www.appconlv.com or follow us on twitter @appconlv http://twitter.com/appconlv.

About ConvExx:

ConvExx, an independent show management company, is headquartered in Las Vegas, NV, and has produced shows all over the US and around the world. ConvExx produces tradeshows and conferences, as well as consumer events, including the Trade Show 200 Top 10 show – The SEMA Show, and the Las Vegas BikeFest®. For more information about ConvExx and all its services, please visit www.ConvExx.com or call 702-450-7662, ext. 102.

About Taptopia, Inc.:

Taptopia, a provider of mobile technology solutions, is headquartered in Dallas, TX, and provides its solutions to event organizers, convention centers, and their related vendors. The company's solutions encompass leading and proven software and hardware technologies for today's most popular mobile platforms. Taptopia's team is comprised of serial entrepreneurs and technology evangelists who have been innovating and building mobile technology solutions for consumers and enterprise markets for at least a decade. For more information about Taptopia and all of its services, please visit www.Taptopia.com or call 972-479-8822. Taptopia is a wholly owned subsidiary of Metiscan, Inc. (Pink Sheets: MTIZ.PK).

SOURCE APPCON